- Ford unveils its top-of-the-line All-New Ranger 3.2L ‘Wildtrak’ model for the first time in ASEAN
- Ford also showcases its hot new All New Fiesta Sport+ edition, and announces new, ‘Icy Blue’ colour for the popular Fiesta lineup
Ford Motor Company launched its class-leading All-New Ranger today to kick-off the 28th Thailand International Motor Expo at Impact Arena. The global All-New Ford Ranger is now available in Thailand in nine highly-competitive models that will redefine the compact pickup truck segment.
Pricing was announced for six additional All-New Ford Ranger models, ranging from Bt. 659,000 to Bt. 969,000. This joins pricing for the three high-series models that Ford announced in October.
The nine All New Ranger models now available all feature a Duratorq TDCi 2.2L VG Turbo engine with six-speed automatic transmission (6-AT) or manual transmission (6-MT).
- Open Cab 4x2 XLT 6-MT: Bt.659,000
- Open Cab 4x2 XLT Hi-Rider 6-MT: Bt.699,000
- Double Cab 4x2 XLT 6-MT: Bt.739,000
- Open Cab 4x2 XLT Hi-Rider WildTrak 6-AT: Bt.759,000
- Double Cab 4x2 MT XLT Hi-Rider 6-MT: Bt.779,000
- Double Cab 4x2 XLT Hi-Rider 6-AT: Bt.799,000
- Double Cab 4x2 XLT Hi-Rider WildTrak 6-AT: Bt.869,000
- Double Cab 4x4 XLT 6-MT: Bt.879,000
- Double Cab 4x4 XLT WildTrak 6-AT: Bt.969,000
The two body styles now available — Double and Open — are all among the roomiest in the segment, and the All-New Ford Ranger comes with an extensive list of practical features that are available across the series.
The All New Ranger’s Duratorq TDCi 2.2L VG Turbo engine delivers 150PS and powerful 375Nm of torque. With newly engineered powertrains and new six-speed transmissions, the All-New Ranger delivers class-leading fuel efficiency and a quieter, superior driving experience.
"Combining the toughness and capability of a pickup truck with smart technology, outstanding safety, excellent fuel economy, quality and comfort, the All-New Ranger will redefine the pickup truck segment in Thailand and markets across ASEAN,” said Peter Fleet, president of Ford ASEAN.
“The All-New Ford Ranger is brought to you by Ford, a company that knows trucks, and can take on anything you throw at it. That’s why we say it’s ‘All-New Ford Ranger versus the world’,” added Fleet.
‘Wildtrak’ Stands Out from the Crowd
Ford also celebrated the ASEAN reveal of its range-topping Double Cab 4x4 3.2L VG Turbo Wildtrak at the Motor Expo.
Equipped with the new Duratorq TDCi 3.2L VG Turbo, the Wildtrak has a substantial 470 Nm of torque and power rated at 147 kW (200 PS). The fuel consumption of this five-cylinder diesel engine in a combined cycle is among the leaders in its class, with 9.6 L/100 km (10.4 km/L).
Wildtrak, available in both 3.2L and 2.2L models, includes an attractive Sport Package with roof rail, sport bar, box rail, bedliner and special Wildtrak seat, steering wheel and door trim.
In addition to these features, the superbly well-equipped Wildtrak comes standard with a limited slip differential for extra safety, as well as smart technologies unmatched among pickups. This includes Bluetooth, USB and iPod connectivity, and voice activated control over the radio, CD, iPod, USB and mobile phone.
All-New Ranger 3.2L Wildtrak also offers Rear View Camera, cruise control, a steering wheel with audio control, side steps and puddle lamps.
Up front, drivers get a commanding view of the road and off-road obstacles, thanks to the high seating position in the driver’s seat. The premium eight-way power adjustable driver seat front seats fitted exclusively to the range-topping Wildtrak is new to Ranger and offers tailored seating at the touch of a button.
The All-New Ranger 3.2L Wildtrak is equipped with the Electronic Stability Program (ESP), which uses advanced sensors to continuously monitor the path the vehicle is travelling on and compares it to the path the driver wants to follow, as indicated by the steering wheel.
Other new control features that assist vehicle stability and control include:
- Hill Descent Control: Helps the driver on steep downhill grades
- Hill Launch Assist: Helps the driver pull away on steep climbs
- Adaptive Load Control: Optimal vehicle stability with a loaded vehicle
- Emergency Brake Assist: Provides additional brake pressure in emergency stopping manoeuvres
- Emergency Brake Light: Signals to other drivers by flashing the indicators when the vehicle decelerates quickly
- Roll-Over Mitigation: Helps prevent the vehicle getting into a roll-over situation
Thailand serves as one of three global production and export hubs for the All-New Ranger — the others being South Africa and Argentina — which will be sold in 180 markets worldwide, making it one of the widest-reaching Ford vehicles globally.
Additions to the Fiesta Family
The class-leading and award-winning All New Ford Fiesta line-up welcomed two new additions for the Expo.
The Ford Fiesta Sport+ was introduced, featuring the fuel-efficient, first-in-class 1.6L Ti-VCT engine with PowerShift six-speed automatic transmission that offers class-leading fuel efficiency and CO2 emission levels.
Other first-in-class features include a striking and stylish chrome-beltline, automatic climate control and leather interior, as well as a connectivity package with voice control paired with Bluetooth. The Fiesta Sport+ also comes equipped with Ford’s Electronic Stability Program (ESP) and Hill Launch Assist as standard equipment.
The Ford Fiesta Sport+ is now available in five-door hatch for Bt.724,000 and four-door sedan body styles for Bt.704,000.
Ford also launched a vibrant new colour for the All New Fiesta — ‘Icy Blue’ — expanding the rainbow of colours for the Fiesta to a total of 11, showing there is a Fiesta to match every personality and lifestyle.
Focus Sport+
Also on display at the Ford stand is the Focus Sport+ 2.0-litre Duratec I-4 with E20 capability, featuring a four-speed automatic transmission. The Focus Sport+ features dramatic kinetic design cues, and represents Focus’ reputation for sophistication and smart technologies with features that include Rain Sensing Wipers, Auto Headlamps and Auto Dimming Rear View Mirror.
Great Deals at the Motor Expo
Special Ford campaigns will be available at the Motor Expo and Ford dealerships throughout the country through the end of the year.
Ford Escape models are available with 20 percent down payment and zero percent interest on 48 monthly payments, with free first-class insurance for one-year.
Ford is also providing a special offer on the Ford Focus TDCi for Bt.999,000 and Ford Focus Sport+ for Bt.849,000 with first-class insurance for one-year. Free first-class insurance for one-year will also be provided with all Ford Fiesta and Ford Everest models.
The 28th Thailand International Motor Expo 2011 runs from 1-12 December at Impact Challenger, Muang Thong Thani.