Launching the Luxurious All New Honda PCX150 Feel the latest pride of combination of technology and design

Automotive Press Releases Tuesday December 19, 2017 16:59
Bangkok--19 Dec--A.P. Honda

A.P. Honda Co., Ltd., the official Honda motorcycle distributor in Thailand, is strengthening its leadership in Thailand motorcycle industry with the launch of premium A.T. motorcycle, All New Honda PCX150under the concept of "Welcome to the New Pride" – the latest ultimate pride. With a unique design that combines new luxurious-designed LED lights, the New Welcome Light becomes the first Honda's motorcycle in Thailand to have surrounded LED lights projected on the floor, new full digital speedometer, together with150cc engine; PGM-FI technology, Built-in Liquid Cooled system that acquired Euro 4 emission standards. The all-new model will be available in the market fromDecember 21, 2017 onwards at Honda Wing Centers nationwide.

Mr. Suchart Arunsaengroj, Vice President of A.P. Honda Co., Ltd., the official Honda motorcycle distributor in Thailand, stated the A.T. motorcycle by Honda has been well-accepted by Thai users, thanks to its unique body and outstanding technology that have been designed to meet the users' needs. Honda PCX150 is one of the flagship models in A.T. motorcycle category that has beautifully combined cutting-edge technology and the pride of the owner.

"The A.T. motorcycle market wrapped up at 584,117 units, which is 34.6% of the overall domestic motorcycle industrysold by the end of November. While 66,963 units of Honda PCX were sold, 11.5% of overall A.T. category. Going into detail, Honda PCX is the largest player in the premium A.T. motorcycle. To emphasize the pride, we are launching "All New Honda PCX150" that has been developed to the next level. The all-new model has been designed to be meticulously luxurious item that comes with cutting-edge technology for riding performance. Produced to cater to your comfort, the all-new model is set to be the next pride in the A.T. motorcycle category and the next number one of Thailand."

All New Honda PCX150 has designed under the concept of "Welcome to the New Pride" which shows the latest pride that combines luxury and function in its unique surrounded LED lights. Borrowed technology of a car, the New Welcome Light is used for the first time in Honda motorcycle to project LED light on the floor. The new fulldigital speedometer is designed to meet the digital lifestyle, such as driving records, fuel indicator, and time. The all-new model is also enhanced with new 14-inch alloy wheels that comes with wide Michelin tires for a better grip of the road surface, 28-liter underseat storage that has been improved for higher practicality and for full-faced helmet, durable Seat Stopper for more convenient and safer ride, and console box that is equipped with smartphone charger.

All New Honda PCX150 has maintained Honda Smart Technology featuring with 150cc engine; PGM-FI technology, Built-in Liquid Cooled system that acquired Euro 4 emission standards, Idling Stop System, and Combi Brake System for every confident ride. The Honda Smart Technology also comes with Honda Smart Controller and Honda Smart Key. The new smart system comprises three smart functions, which are vehicle locator that will make it easier to find your motorcycle, integrated lock that will send you a signal once the vehicle is moved, remote-controlled lock.

All New Honda PCX150 will be available in the market from December 21, 2017 onwards at Honda Big Wing Centers nationwide. Suggested retail price is 82,300 baht. Color options are grey-black, red-black, black, and black and white. For those interested in more details for All New Honda PCX150, please visit www.aphonda.co.th orwww.facebook.com/hondamotorcyclethailand.


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