FOTON AUMAN EST-A Exhibited at the IAA 2018, Revealing a Development Ambition through Deep Cooperation

Automotive Press Releases Monday September 24, 2018 09:30
HANNOVER, Germany--24 Sep--PRNewswire/InfoQuest

On September 19, 2018, the 67th IAA Commercial Vehicles Hanover was opened officially. Daimler exhibited its truck products at Daimler exhibition booth. As Daimler's typical business representative in China, BFDA exhibited AUMAN EST-A at the Daimler booth, together with Mercedes-Benz trucks. This is the third time for BFDA to exhibit at IAA Commercial Vehicles Hanover since its founding in 2012.

AUMAN EST-A is developed and manufactured by BFDA and built with aworld renowned power and parts supply system, including Cummins, ZF, WABCO, etc. Mainly aiming at the long-distance special routes and high-efficiency logistics markets, AUMAN EST-A is equipped with an intelligent power system, aided driving, and a fleet management system, and is verified by 10,000,000km real road test to further meet customers' appeals for high operating efficiency and low operating cost. In succession to the market launch in Shanghai, China, in April 2017, AUMAN EST series has been launched respectively in Peru, Chile, Russia, Kenya, Thailand and Malaysia, covering the South America, Southeast Asia, and Africa markets.

On September 18, on the eve of the IAA 2018, a global press conference was held by BFDA at the IAA. Mr. Gong Yueqiong, the president of Foton Motor Group; Mr. Martin Daum, Daimler AG. Board member and the Head of Daimler Trucks & Buses Division; and Mr. Hubertus Troska, Daimler AG. Board Member as well as the Chairman & CEO of Daimler Greater China, attended the conference.

7 Years, 540,000 Accumulative Vehicles globally

Since the founding of BFDA in 2012, Foton Motor's manufacturing standards, local operation experiences, and market advantages have been effectively integrated and collaborated with Daimler's technology and management advantages. BFDA is operating under FOTON "AUMAN" brand, which overwhelmed the joint-venture mode of introducing foreign mature vehicle models for OEM production in traditional Sino-foreign joint ventures and initiated the new Sino-foreign joint-venture cooperation mode. Meanwhile, Foton Motor owns the utilization and proprietary rights of intangible assets of "Auman" medium-duty and heavy-duty truck products, including proprietary technologies, patents, and branding, in overseas markets. Daimler provides technology, expert supports and Truck Operating System (TOS) to help joint venture promote product quality, improve supplier systems, and assist the R&D of new products. Foton Motor provides branding, manufacturing systems, and market operation experience. Based on networks of Foton Motor, both will realize a further development in China and the global market.

Through a 7-year joint development, BFDA has achieved an accumulative sales volume of 540,000 in global market as of August, 2018.
Facing Competition by Complementary Advantages

The commercial truck market around the world is upgrading. "The future competition is definitely the competition of all-value chain solutions, including fleet management solution, technology matching, and integral commercialization strategy," said the President of Foton Motor Group, Gong Yueqiong. "Daimler owns sophisticated technology and quality control, and Foton Motor owns leading manufacturing systems and mature market operation experiences, insight, and strategic deployment on the markets. The two parties have reached tacit understanding and consensus in cooperation. Therefore, on this basis, more competition can further embody the complementary advantages of two parties".

Regarding the joint venture development strategy, Mr. Hubertus Troska expressed that Daimler will introduce advanced products and technologies into BFDA and enhance the cooperation with Foton Motor in the future. Regarding the future cooperation of the two parties, Mr. Martin Daum expressed that the cooperation status between Daimler and Foton will not change. "BFDA will enhance the cooperation under complementary advantages of both, and will introduce a strategic heavy-duty truck in the future," Mr. Gong Yueqiong added.

Following the cooperation between Foton Motor and Daimler AG., it's possible to apply technologies, including intelligent interconnection, autonomous driving, and new energy vehicles to cooperation projects in the future. By advantages of both in technology, manufacturing, and market, Daimler will realize a further development in China's commercial vehicle market. Foton Motor will also further consolidate its leading position in China's commercial vehicle market. Meanwhile, Foton Motor will duplicate and expand the leading products and technologies to global markets, and thus, realize the leapfrog development of global commercial vehicle business.

Photo - https://photos.prnasia.com/prnh/20180921/2244916-1-a

Latest Press Release

Alliance Ventures Invests in PowerShare to Advance Charging Solutions and Services for Electric Vehicles

Alliance Ventures, the strategic venture capital arm of Renault-Nissan-Mitsubishi, today announced a new investment in PowerShare, an electric vehicle (EV) charging platform startup based in China. PowerShare provides an online platform that connects EV...

Rivian Announces $700M Investment Round Led By Amazon

Rivian has announced an equity investment round of $700M led by Amazon. The investment comes on the heels of Rivian's reveal of the all-electric R1T pickup and R1S SUV at the LA Auto Show last November. Starting with a clean sheet, Rivian has developed...

BMF 2019 is launching the exclusive promotion with 16 motorcycle brands celebrating the beginning of 2nd decade! Expected over 500 bikes sales including accessories collectible products make the spending more than 500 million baht.

"Bangkok Motorbike Festival 11th" invested more than 15 million baht to create the festive atmosphere specially for bikers, with 16 leading motorcycle brands send their latest - popular models offering exclusive campaign for the entering to 2nd decade...

Mercedes-Benz Leasing Thailand announces portfolio growth of 20.4% in 2018 and strategic commitment to enhancing the customer experience in the digital age

Mercedes-Benz Leasing Thailand underlined its leadership as the first-choice provider of "One-stop Financial Service Solutions" in the market with a 20.4% increase in 2018 over the previous year. To maintain the momentum and ensure that the highest level...

Volvo demonstrates its position as a premium carmaker with a difference in the Thai market, reaches a five-year high for car sales, with orders placed for 1,292 new vehicles in 2018

Volvo Car Thailand has claimed another smashing success, selling 1,292 cars in 2018 to mark the highest number of vehicles purchased in one year since 2013. This marks a 13% increase in sales volume, and follows a dramatic growth surge of 32% in 2017....

Related Topics