Automotive Press Releases Friday October 12, 2018 16:59
Bangkok--12 Oct--4D Communications

PETRONAS, through its wholly-owned subsidiary, PETRONAS Lubricants International (PLI) took to the Chang International Circuit to showcase its range of motorcycle fluids, and the flagship PETRONAS Sprinta with Ultraflex(TM) in Thailand's first MotoGP World Championship race, which took place here from 5-7 October.

As part of the company's efforts to connect with its customers in Thailand, PETRONAS presented a host of exciting activities for some 10,500 people who visited the PETRONAS booth. Visitors had a chance to participate in a 5D MotoGP experience, an PETRONAS Sprinta UltraFlex(TM) Challenge, purchase exclusive PETRONAS merchandise and win free premium giveaways.

"We are pleased to bring the PETRONAS Experience to Thailand's first MotoGP event, as this is a very important market for us our lubricants business, and PETRONAS downstream as a whole," said PETRONAS Vice President of Marketing, Downstream, Dato' Sri Syed Zainal Abidin Syed Tahir.

Thailand is among the most vibrant motorcycle markets in Asia Pacific, which saw the introduction of PETRONAS Sprinta with Ultraflex(TM) at the Phuket Bike Week in April this year. In catering to its local customers' needs, PETRONAS operates over 800 workshops across the country and offers a complete range of products for all motorcycle types.

"Our technology differentiates us from our competitors and we leverage technology to create products that meet the needs of our OEM partners and everyday consumers. Our collaborations over the years, including in motorsports have provided us the opportunity to put our *PETRONAS Fluid Technology Solutions(TM) to test. The learnings we gain from the tracks, we translate into products developed for the road, to bring value to our customers," said PLI Head of Asia Pacific, Mohd Khalid Mohamed Latif.

The PETRONAS Experience also included a meet and greet with riders of PETRONAS' two teams – PETRONAS Sprinta Racing Moto2 and PETRONAS Sprinta Racing Moto3, who made special appearances at the booth. Next year, PETRONAS, in partnership with Malaysia's Sepang International Circuit and Yamaha Motor Co., will feature riders from the Yamaha PETRONAS Team, which will debut in the MotoGP World Championship in 2019.

The Thailand World MotoGP Championship kicks-off a series of races in the region before fans in Malaysia descend upon the Sepang International Circuit for the Malaysian MotoGP Championship on 2 Nov 2018.
*PETRONAS Fluid Technology Solutions(TM) (FTS) is the intelligent approach to fluid requirements that maximises vehicle performance through tailor-made products and expert services.

Latest Press Release

OMRON to Introduce VT-M121 with Industry#s First 2D Dimension and Visual Inspection Machine

- Contribution to Achieving "Zero Defect" with Full Inspection to Satisfy Quality Requirements of Automotive Industry - OMRON Corporation based in Kyoto announced the global release in December 2018 of the automation industry's first "VT-M121: 2D...

Photo Release: Mitsubishi Motors Thailand welcomes Minister of Tourism and Sports at the 35th Thailand International Motor Expo 2018

Mitsubishi Motors (Thailand) Co., Ltd., led by Mr. Morikazu Chokki, President and CEO, welcomed and provided production information of New Mitsubishi Triton and Mitsubishi Pajero Sport Elite Edition to Mr. Weerasak Kowsurat, Minister of Tourism and...

Mitsubishi Motors Thailand Wraps Up Motor Expo 2018 With Bookings Buoyed by 60%

Mitsubishi Motors Thailand wrapped up the recent 35th Thailand International Motor Expo 2018 with a total of 3,619 bookings. This is an increase of 60 percent from the same event last year. Pickup enthusiast's sentiment towards the new Mitsubishi Triton...

Foton Motor Asian Strategy Launched, Brand-new AUMAN and AUMARK Efficiency Truck Redefining Driving Experience

On December 5, 2018, Foton Motor's 2019 Annual Conference for Asian Region was held in Da Nang, Vietnam. 120 dealers and partners from 16 countries of Asia Pacific attended the meeting. The conference aims to cooperate in depth with partners to promote...

The New Yanmar 1.7-Ton ViO17 Excavator - Powerful Engine for More Agility

Yanmar Co., Ltd., inventor and manufacturer of compact zero tail swing excavators for over 50 years, introduces the Yanmar 1.7-ton ViO17 Excavator. The ViO17 works well in the confined spaces found in many city and urban areas with the excavator's True...

Related Topics