Honda highlights its new Honda CR-V and adapts Motor Show 2020 booth to align with “New Normal” Concept

Automotive Press Releases Tuesday July 14, 2020 16:26
Bangkok--14 Jul--ABM Connect

Honda Automobile (Thailand) Co., Ltd. has joined the 41st Bangkok International Motor Show 2020, where it is featuring the new Honda CR-V, All-New Honda City Turbo, and Honda Civic Ignite Red, together with other models, for a total of eight models on display. This year, Honda’s booth is based on a “Modern Minimal” concept that responds to the “new normal” lifestyle. The structure of the Honda booth is kept minimal to provide more space and allow appropriate social distancing to let customers visit the Honda booth with confidence and enjoy seeing the auto showcase. They can also enjoy visiting and experiencing the booth in 360 degrees from anywhere while connecting with Honda sales consultants through online channels for the first time. Customers will also be offered special deals under the “Honda Easy Deal Easy Life” campaign, which makes owning a Honda vehicle easier with special interest rates starting from 0%, or, alternatively, they can join the Honda installment support campaign. See the Honda vehicles on display at Honda Booth A9, Challenger Hall 2, IMPACT Muang Thong Thani, from 15 to 26 July 2020 (Public Day), and receive the same special deals at any Honda showroom nationwide.

Mr. Pitak Pruittisarikorn, Chief Operating Officer of Honda Automobile (Thailand) Co., Ltd., said, “For the Bangkok International Motor Show 2020, Honda designed our booth differently from previous years to comply with social distancing guidelines. We will make customers feel comfortable to come and see our vehicles showing at the booth, and have arranged the space to best accommodate them. Structurally, the booth is kept minimal to provide more space to make customers feel comfortable and safe. There is also an alternative channel to visit our booth online for the first time. The highlight model this year is the new Honda CR-V, which is launching in Thailand as the first country in Asia and Oceania. It’s premiering here at the Motor Show. We are also showcasing other popular models including the All-new Honda City Turbo and the Honda Civic Ignite Red TURBO RS. Honda’s model lineup comes with special deals to help you own a Honda car more easily, either at the Motor Show or at Honda showrooms nationwide.”

The New Honda CR-V reinforces its premium and robust SUV character The new Honda CR-V, Honda’s iconic premium SUV, comes with a sporty, luxurious, and robust look in every dimension. The exterior is enhanced with a sporty spirit and its more premium with a one-touch panoramic sunroof, plus stunning LED sequential turn signals. Confidence in every journey is assured with intelligent and smart safety technologies including Honda SENSING and Honda Connect. The new Honda CR-V offers many premium features for comfort in the spacious cabin and is ready to answer the needs of every lifestyle in a 7-seater or 5-seater variant. The model is equipped with either a 1.6L i-DTEC DIESEL TURBO engine or 2.4L DOHC i-VTEC petrol engine with a CVT transmission, as well as a 4WD system. The new Honda CR-V is available in five variants at the following value prices:

Diesel engine   DT-EL 4WD     7 seats for 1,759,000 bahtPetrol engine   2.4 EL 4WD     7 seats for 1,579,000 bahtPetrol engine   2.4 E                 7 seats for 1,419,000 bahtPetrol engine   2.4 ES 4WD     5 seats for 1,529,000 bahtPetrol engine   2.4 S               5 seats for 1,369,000 baht

It comes in a new color – Cosmic Blue (Metallic), along with special offers of either a special interest rate of 1.99% or the “Double Smile” campaign with installments starting from only 18,000 baht a month plus free insurance for one year.

“Modern Minimal” booth concept, in line with the “new normal” lifestyle, provides comfort and confidence, also offers first-time 360 Experience for visiting booth

This year, Honda’s booth design is based on a “Modern Minimal” concept. Keeping the booth’s structure to a minimum provides more space and allows appropriate social distancing, along with hygiene measures in place to ensure that customers can visit the Honda booth with confidence.

This year is also the first time that customers can experience the Honda booth from anywhere in 360 degrees, and also connect with Honda sales consultants via its online channel on www.honda.co.th/autoshow, which is a whole new experience for Honda customers nationwide.

All featured vehicles are being offered with special deals under the “Honda Easy Deal Easy Life” campaign to make it easier to own a Honda. This includes special interest rates starting at 0%, a Honda installment support campaign, and other special deals for customers who book a car at the event from 15 to 26 July 2020. These special deals are also available for customers who book and take delivery of a vehicle at any Honda showroom nationwide from 1 to 31 July 2020.

Interested customers are invited to visit the Honda booth at the 41st Bangkok International Motor Show 2020, Booth A9, Challenger Hall 2, IMPACT Muang Thong Thani, from 15 to 26 July 2020, or visit any Honda showroom nationwide to receive the same special offers as at the event.

For more information, please contact a Honda sales consultant or chat with them via the online channel at www.honda.co.th/autoshow, call the 24-hour Honda Call Center at Tel. 02-341-7777, or visit www.honda.co.th.


Latest Press Release

MITSUBISHI MOTORS Announces Its Mid-Term Business Plan 'Small but Beautiful'

MITSUBISHI MOTORS CORPORATION (MMC) announced its three-year mid-term business plan (from fiscal 2020 to 2022), Small but Beautiful, to concentrate its management resources on its core region and technologies. This plan focuses on cost rationalization...

Be confident on our service with Mobil

Esso (Thailand) Public Company Limited, supplier of the world’s leading finished lubricants under Mobil brand, recognizes that maintaining hygiene is critical in providing lubes change services to customers. Therefore, the Company provides...

Major HORIBA Launch as Virtualising RDE Development Offers $17m Savings

HORIBA has launched a new virtual-based solution to Real Driving Emissions (RDE) development – which could save businesses up to $17m in prototype vehicle requirements alone. Launched globally today (30 July 2020), RDE+ is a "road to rig" solution...

Benchmark for the past 45 years: the Porsche 911 Turbo

The Porsche 911 Turbo has been the quintessential high-performance sports car with everyday usability for the past 45 years. Following the market launch of the 911 Turbo S, the next generation 911 Turbo Coupe and Cabriolet are now being intro-duced...

Motto Group showcases AI technology to transform Thai auto industry Launches first Thai-language AI-driven data website for second-hand auto sector

Bangkok, Thailand – In complementing the Thai Government’s “Thailand 4.0” initiatives, leading vehicle auctioneer and remarketer, Motto Auction (Thailand) Co., Ltd. unveiled its new subsidiary, MottoRaka (Thailand) Co., Ltd., with...

Related Topics