Gucci To Launch Exclusive Capsule Collection On MR PORTER

Entertainment Press Releases Monday April 10, 2017 15:51
LONDON--10 Apr--PRNewswire/InfoQuest

MR PORTER, the award-winning global online destination for men's style, along with Gucci, one of the world's leading luxury fashion brands, is pleased to announce the upcoming launch of an exclusive capsule collection under the creative direction of Alessandro Michele.

Debuting on MR PORTER on May 18th, the 43-piece capsule collection is inspired by urbanism and self-expression, anchored in classic tailoring silhouettes and eccentric sportswear. The collection is across ready to wear, shoes and accessories and infuses the House's rich textures and fabrications in a vivid colour palette of zesty oranges and yellows, azure blues and Bordeaux reds.

Predominant through the collection are Gucci's iconic motifs such as the bee and tiger, and the newest additions, such as the skeleton and the cat, that are playfully emblazoned across the body of a blazer or pocket of a pair of washed jeans. Stand out pieces include a lilac fil coupe shirt, a yard wool jacquard bee crewneck sweater, a blueberry-coloured technical jersey zipped jacket with paisley print and embroidered tiger, and a pair of iconic horsebit loafers in a GG wallpaper print elaborated in striking mimosa.

The rest of the collection features blue-washed five pocket jeans, prep school-inspired tailored jackets and trousers along with two formal suits, technical sportswear, and small accessories including leather bracelets, cufflinks, ties, watches and scarves. A yellow Gucci label will feature across each ready to wear piece, unique to this exclusive capsule collection.

This exclusive capsule collection is an exemplary union of MR PORTER's traditional English-tailoring roots and Gucci's Italian romanticism, and all pieces are anchored in a lightness in spirit and eccentricity.

An integrated global marketing campaign will launch this partnership across MR PORTER's social media, email, and website and app platforms, culminating in an exclusive MR PORTER x GUCCI video shot on location in London.

"We are the thrilled to partner with Gucci on this exclusive project, at a time when the House is so vibrant and influential in its designs. Alessandro and his team's talents truly shine through with this unique capsule collection of iconic pieces, all of which we're sure will be an instant success with our global customer."

Mr Toby Bateman, Managing Director, MR PORTER

"We are pleased to build on the success of our exclusive capsule collection for Net a Porter last year with a new capsule this time for Mr Porter, whose clients are unquestionably some of the most knowledgeable and sophisticated menswear fashion consumers in the marketplace."

Mr Marco Bizzarri, President and CEO, Gucci
Prices range from GBP140 / USD200 to GBP2,030 / USD3,350
To view the current Gucci Collection: https://www.mrporter.com/mens/designers/gucci
MRPORTER.COM

MR PORTER launched in February 2011 and has established itself as the award-winning global retail destination for men's style, combined with an unparalleled product offering from the world's best menswear and luxury brands – including Saint Laurent, Prada, Gucci, Brunello Cucinelli, Ermenegildo Zegna, Moncler, Acne Studios, APC, Kingsman, Tom Ford, Common Projects, IWC Schaffhausen and Bremont. MR PORTER complements its best-in-class menswear with evergrowing, industry-advancing categories, such as fine watches, grooming, performance, sport, tech and lifestyle. Additionally, MR PORTER publishes unmatched content through its weekly shoppable digital magazine, The Journal, its bimonthly newspaper, The MR PORTER Post, and its bite-sized, several-times-a-day digital news source, The Daily, all powered by MRPORTER.COM . MR PORTER video content is also streamable and shoppable from its very own Apple TV app. MR PORTER champions unparalleled customer service with express worldwide shipping to more than 170 countries, including same-day delivery to New York and London and next day delivery to the UK, US, Germany and France, a seamless shopping experience across mobile, tablet, desktop, email and telephone, signature white and black packaging, easy returns and a multi-lingual customer care and personal-shopping team who are available 24/7, 365 days a year.

www.mrporter.com
(Instagram:@mrporterlive / Facebook:#mrporterlive/ Wechat: MRPORTERLIVE)
GUCCI

Founded in Florence in 1921, Gucci is one of the world's leading luxury fashion brands, with a renowned reputation for creativity, innovation and Italian craftsmanship. Gucci is part of the Kering Group, a world leader in apparel and accessories that owns a portfolio of powerful luxury and sport and lifestyle brands. For further information about Gucci, visit www.gucci.com .

Photo - https://mma.prnewswire.com/media/487843/MR_PORTER_x_Gucci_Exclusive_Capsule.jpg

Latest Press Release

Bollywood#s #Panda# meets giant pandas in Sichuan

It's not every day that we see a giant panda and a man having more in common than differences. Legions of adoring fans? Check. A cute face? Check. Regarded as country's brand ambassador? Check. On April 20, Aamir Khan, Indian movie star, came face to...

THE GLORY OF SACRIFICE How The Ancient Warriors Proved Their Worth

Spartan army were considered to be the greatest warriors of all time. They were the most feared military forces during the 6th – 4th century B.C. Sparta was a military powerhouse and their soldiers' skills in warfare were unmatchable. To achieve...

Peepla Mobile Live Streaming Platform Launches

The brand new live streaming platform of Peepla recently launched. As an innovative live streaming platform, Peepla's location-based social and live streaming functions, and its unique positioning and innovative functions ensured the platform has...

Photo Release: J Jetrins exclusive mini-concert at Centara Grand at Central Plaza Ladprao Bangkok

Wim N.M. Fagel (2nd left), general manager of Centara Grand at Central Plaza Ladprao Bangkok, recently welcomed Jetrin Wattanasin (3rd left), a talented Thai singer at his exclusive mini-concert at the Lobby Lounge of the hotel. Seen in the photo from...

Successful Asian Food Channel (AFC) Original Production Family Kitchen with Sherson Continues to Tantalise Tastebuds in Asia

Family Kitchen with Sherson Season 3 returns on-air every Thursday starting from 25th May 2017 at 8pm (TH/INDO) and 9pm (SG/MY) Asian Food Channel (AFC) reinforces its success in original productions with the third season of Family Kitchen with Sherson....

Related Topics