The Forestias by MQDC works with GMM Grammy on groundbreaking music track to deliver sustainable happiness

Entertainment Press Releases Friday March 1, 2019 15:16
Bangkok--1 Mar--Verve

MQDC (Magnolia Quality Development Corporation Limited) – a property developer with proven excellence in investing in, developing, and managing highly regarded residential and mixed-use projects – announces an innovative musical collaboration for THE FORESTIAS by MQDC, Thailand's first development based on a balanced natural ecosystem to provide happiness for all lives. Mr. Kittiphun Ouiyamaphun, Senior Vice President of THE FORESTIAS, said: "As we have planned to strategically commence our marketing and communications initiatives for 'THE FORESTIAS by MQDC' by presenting a story of happiness at our project from different viewpoints under an 'Imagine Happiness' core concept, we are further expanding our communication to the new territory of music, so we can spark wide awareness of 'THE FORESTIAS by MQDC', specifically for happiness, nature, and the environment. This is an outstanding opportunity for MQDC as we are working with 'Atom Chanakan', a heartthrob singer and songwriter from White Music, a record label under the management of GMM Grammy. This special project can deliver a blissful impression of happiness through music. Our song begins with the question 'What is your definition of true happiness?'. It concludes that, 'True happiness is not easy to define as each person has a different view. Yet happiness must be shared by each of us, the others around us, and the environment, since this is a foundation for sustainable happiness'. Our special single, 'Feel Like Home', in sync with the philosophy of THE FORESTIAS by MQDC.

"In addition to Atom, the song 'Feel Like Home' is exclusively co-performed by Burin Boonvisut, a music icon who is collaborating on a song with Atom for the second time. The song is composed and produced by Mr. Kawin Intawong, a talented music producer, who has realized this song as an ear-soothing pop tune with a twist of soul. The melody and lyrics are heartwarming, against a backdrop of guitar. The song is about a person fulfilled by love through the course of life. Love can be compared to a large tree that takes years to grow but can withstand extreme weather. The love growing in our hearts is like a large house filled with family members from great-grandparents to grandchildren or even great-grandchildren. Happiness thus can turn the whole household into a haven where each person finds love and peace in harmony with the refrain 'You're the one that makes me Feel Like Home'."

MQDC also brings to life different views of happiness through a video directed by Mr. Don Padungvichean, a veteran music video director famed for works including "Chuck Din Chuck Ngor" by Ploychompoo, "Nirun" by Bodyslam featuring with Palmy, "Jing Jai Wai Gorn" by Mai Charoenpura (B.A.D Award Thailand recognition), "Jing Mai Klua" by Christina Aguilar (MTV Asia Award recognition), "Sia Jai Dai Yin Mai" by Mai Charoenpura (Channel V Thailand Award recognition), and "Too Much So Much Very Much" by Thongchai "Bird" McIntyre. The video story tells four captivating stories of an extended family with great-grandparents to grandchildren. These stories, complementing the story in the music video, depict obstacles in each key phase of life that every family can relate to. The video shows resolutions to all the stories to reiterate a notion that every life obstacle can be gradually overcome by love, life bonds, and understanding among all family members. The characters in both the video story and music video have relationships with pets, wild animals, and an urban forest, linking each story in a cycle of happiness. A budget of 20 million baht has been allocated to publicize the single, music video, and video story. MQDC sees happiness from listening to a good song as a pure happiness that can quickly reach the heart. MQDC will partner with GMM Grammy to promote the song "Feel Like Home" and its music video on channels managed by GMM Grammy including television shows airing on ONE and GMM25, radio spots, and lead-ins by DJs of Green Wave FM 106.5 MHz., Chill FM 89.0 MHz., and EFM FM 94.0 MHz., AtimeOnline application, fan pages about music, as well as GMM Official and White Music YouTube channels. MQDC expects to reach an audience of 10 million from this track completed under the 'Imagine Happiness' concept.

The music video of "Feel Like Home" will be available at Facebook fanpage/theforestias and GMM Official YouTube channel from 1 March 2019.
Latest updates and commercials of THE FORESTIAS by MQDC are available at the following social media channels:
Website: www.theforestias.com
Facebook: https://www.facebook.com/theforestias/
Instagram: https://www.instagram.com/theforestias/?hl=th
Youtube: https://www.youtube.com/channel/UCTEWOryir01jleAEbyQUZSA/featured
About Magnolia Quality Development Corporation Limited (MQDC)

Magnolia Quality Development Corporation Limited (MQDC) is a company under DTGO Corporation Limited. It develops, invests in, and manages villa, condominium, and mixed-use projects with a mission 'for all well-being'.

MQDC develops luxury residential and mixed-use projects under the Magnolias brand and youthful lifestyle projects under Whizdom. Additionally, it has established the Aspen Tree for eldercare living solutions and full-spectrum services to enable 'aging in place'.

MQDC's flagship projects in Thailand and overseas include the landmark ICONSIAM development. All units in every MQDC project are protected by a 30-year warranty, reaffirming the quality of construction.

Based on its 'sustainnovation' philosophy, MQDC is determined to develop properties sustainably. The company is known for environment-friendly and energy-saving technology. MQDC pursues innovation in energy-efficient technologies such as district cooling and onsite power through the EEC DT joint venture between EEC Engineering Network and DTGO.

MQDC also supports research and innovation through its Research & Innovation for Sustainability Center (RISC), Asia's first research base for sustainable buildings with a focus on well-being.
For more information, please visit our website: www.mqdc.com | Facebook:   www.facebook.com/MQDC.For.All.Well.Being | IG: mqdc.official

Latest Press Release

Game of Thrones star Nikolaj Coster-Waldau travels to the Amazon with UNDP to discover the real story behind the fires

Game of Thrones star and UNDP Goodwill Ambassador Nikolaj Coster-Waldau has just returned from a fact-finding journey to Peru, where he traveled deep into the jungles of the Amazon with the UN agency to get to the bottom of the causes – and the...

Black Desert SEA Now Available on Steam

Pearl Abyss announced today that Black Desert SEA, the hit MMORPG, is now available on Steam. See the Steam page here: store.steampowered.com/app/836620/Black_Desert Black Desert SEA has players take up the role of an 'Adventurer' and immerse...

Listen to Wiz Khalifas top Hits on Spotify and Get Ready for an Unforgettable Hip-Hop Show

Wiz Khalifa proved he had both the talent and the attitude to become a global artist since he started writing lyrics and performing in his teens. After a couple of independent releases, Rolling Papers marked his official debut in 2011, the first album...

Maybelline New York Signs New Global Spokesmodel Estelle Chen

Maybelline New York, is excited to announce French-Chinese fashion model Estelle Chen has signed on to be the newest face of the brand. Estelle joins a roster of prominent spokeswomen including Gigi Hadid, Adriana Lima, Josephine Skriver, Emily DiDonato,...

Harry Potter and the Cursed Child Celebrates Global Expansion With The Biggest Times Square Takeover On Record

Harry Potter and the Cursed Child, universally acclaimed for its breathtaking magic and stage wizardry, last night welcomed fans "Back to Hogwarts" with the launch of a new worldwide campaign in the heart of Times Square. To mark the global milestone,...

Related Topics