Spotify Launches 'Listening Together’ Microsite in Thailand and Artist Playlist Takeovers by BOWKYLION, Ink Waruntorn, Violette Wautier, Zommarie and more

Entertainment Press Releases Friday May 8, 2020 15:15
Bangkok--8 May--Hill&Knowlton Strategies
What are you listening to right now? Whatever it is - chances are, you’re not the only one. Listening connects us, sometimes even when we don’t know it.

Every second on Spotify, more than 30,000 people around the world are pressing play on the same song. As part of its new campaign Listening Together that celebrates the power of audio to bring us closer together, Spotify is visualizing these connections in real-time in a way that has never been done. Check out the microsite https://listeningtogether.atspotify.com/th to see for yourself. So when two strangers connect through 'ดีใจด้วยนะ (Glad)’, or 'Bored in the House’ -- you’ll be able to see where these connections are happening and what track brought them together.

In a time when many of us are feeling apart, we have also enlisted the support of Asian artists around the region to take over some of Spotify’s top Moods & Moments playlists and share the music soundtracking their days. Through these playlists, Spotify looks to amplify connections between artists and their fans, bringing them closer together through a shared love of music.

Thailand’s trending female stars BOWKYLION, Ink Waruntorn, Violette Wautier & Zommarie have collectively taken over แจกความสดใส, sharing their honest commentary on favourite at-home interests, hobbies and the feel-good songs they’re currently listening to such as หวง (You're Mine) - Earth Patravee and ท้าเล - The Toys.

New artist playlist takeovers will happen weekly, giving music lovers refreshed content to accompany their go-to-at-home activities. Here’s a look at artists from the region currently involved in the kick-off week:

Hindia & Kunto Aji - RebahanBen&Ben, Moira Dela Torre and Jason Marvin - OPM Says ChillaxBOWKYLION, Ink Waruntorn, Violette Wautier, Zommarie - แจกความสดใส??? - ????Benjamin Kheng, brb., Sezairi - Chill Lah

Stay tuned to Spotify’s At Home Hub for further updates on the playlist takeovers.

Whether it’s hip-hop, k-pop, dangdut or OPM, Spotify’s new 'Listening Together’ campaign is inspired by a simple question to help create human connection: what are you listening to right now? The 'Listening Together’ campaign is currently rolling out in markets across the world and will come to life across social and digital channels. We’re exploring ways for Spotify users to interact further with the 'Listening Together’ campaign and look forward to sharing more soon. For all the details, check out Spotify’s blog For The Record. You can also download photos of the playlist takeover HERE and the microsite HERE.

ABOUT SPOTIFY

Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by these creators. Everything we do is driven by our love for music.

Discover, manage, and share over 50 million tracks, including more than 1 million podcast titles, for free, or upgrade to Spotify Premium to access exclusive features including improved sound quality and an on-demand, offline, and ad-free listening experience.

Today, we are the world’s most popular audio streaming subscription service with a community of more than 286 million users, including 130 million Spotify Premium subscribers, across 79 markets. We are also the largest driver of revenue to the music business today.

For more information, images, or to contact the press team, please head over to our press page at https://newsroom.spotify.com/.

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