TRUE GROUP ANNOUNCES MANAGEMENT APPOINTMENTS: ANAT AND SARIT AS THE NEW PRESIDENT (CO)

Monday 25 November 2019 08:13
True Corporation Plc's Board of Directors announced the appointment of Mr. Anat Mekpaiboonvatana and Mr. Sarit Jinnasith as President (Co) to strengthen the company's business operations. In the meantime, Dr. Kittinut Tikawan and Mr. Siripoj Kunakornphan have been appointed as True Corporation's members of the Executive Committee to drive the company's strategies, effective on November 22, 2019.

Mr. Anat Mekpaiboonvatana, Senior Group Managing Director, regional management, has been appointed as President (Co) in charge of all nationwide management and commercial operations including content and media business, enterprise customer segment and other supporting functions. Having been with True Group for more than 25 years, Mr. Anat was previously Group Managing Director, Regional Management. He was responsible for regional management and operations in BMA and southern provinces. His areas of expertise are commercial and operations especially in targeted and localized marketing campaigns. He also once served as Managing Director–TrueVisions Group in commercializing and driving TrueVisions' content management.

Mr. Sarit Jinnasith, Chief Operation Officer and Chief Regulatory Officer, has been appointed as President (Co), responsible for managing networks, information technology, customer service management, and other supporting operations. He joined True Group more than 28 years ago and played an important role in network infrastructure engineering and operations including various strategic projects for True Group.

Mr. Anat Mekpaiboonvatana

- Effective November 22, 2019, Mr. Anat Mekpaiboonvatana has been appointed as President (Co). He was a Senior Group Managing Director, Bangkok and Regional Management, and prior to this, he was a Group Managing Director, Regional Management in 2014. Previously, he was also Managing Director for TrueVisions Group in 2012 and a Deputy Group Chief Commercial Officer in 2008. He has over 8 year expertise in distribution and sales, retail and payment.

- Mr. Anat joined True more than 25 years. He has a Master's Degree in Business Administration (Management) from West Coast University, USA, with a Bachelor's Degree in Mechanical Engineering from King Mongkut's University of Technology Thonburi.

Mr. Sarit Jinnasith

- Effective November 22, 2019, Mr. Sarit Jinnasith has been appointed as President (Co), True Corporation Plc. Prior to this, he was a Group Chief Operation Officer and Chief Regulatory Officer. He also was a Managing Director for Wire & Wireless Co., Ltd., responsible for network infrastructure design and engineering. He has professional experiences in telecommunication technology and joined True more than 28 years ago.

- Mr. Sarit holds a Master's Degree in Science, Computer and Engineering Management from Assumption University and a Bachelor's Degree in Electrical Engineering from King Mongkut's Institute of Technology Ladkrabang.