Mattress City joins hands with Shopee to expand its online footing in response to the 'New Normal’, expecting 300 million baht online sales this year

Event Calendar Press Releases Tuesday June 30, 2020 14:01
Bangkok--30 Jun--lotus mattress

Mattress City, Thailand’s first mattress and bedding specialty retailer with more than 28 locations nationwide, carries the widest selection of world-class bedding lines in the country with more than 10 brands, namely Lotus, Dunlopillo, Omazz, Zinus, Bedgear, Eastman House, Restonic, Midas, and Malouf among many others, reveals its online marketing plan to reach the new generation in response to the 'New Normal’ by collaborating with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. Mattress City also expects to earn over 300 million baht from online sales this year.

Mr. Kitti Tangparnthong, Marketing Manager, Mattress City said, “We chose Shopee as one of our online partners because Shopee’s strategies and its system are extensive and truly aligned with online businesses. It's online and offline footing, including its communication that doesn’t only create awareness to the customers, but also deeply engage them through Shopee’s extensie in-app features. Shopee utilizes every media and customer-centric strategy through various campaigns, such as Shopee Super Brand Day and its

signature double date campaigns such as Shopee 4.4 Crazy Flash Sale or Shopee 6.6 Brands Festival all of which contribute to a leaping growth in the sales of Mattress City.

This year, Mattress City’s online sales are expected to exceed 300 million baht, because more and more consumers are choosing their mattresses and bedding equipment online. To cater to the shifted needs of the customers, Mattress City is now focusing to sell on e-commerce platforms to deliver our comprehensive array of mattresses and bedding products to our customers of all ages, genders, and economic levels,” said Kitti Tangparnthong.

Mr. Siwagorn Siriwongpanupong, Head of Business Development, Shopee (Thailand) said “We are delighted that Mattress City, the leading mattress and bedding specialty retailer in Thailand, trusts in our capabilities and chooses to grow their online business with Shopee, especially during these times when the consumers are used to online shopping that it has become a New Normal in Thailand. We firmly believe that from our large pool of users and our ability to connect and engage our users more meaningfully through our in-app features will enable this partnership to see a fruitful outcome and meet the desired goal which further cements     our commitment to continue supporting brands, and sellers to grow their business on an e-commerce platform.”

Shoppers can look out for special deals from Mattress City during Shopee 7.7 Mid Year Sale from 30 June - 8 July 2020, including products starting from 209 thb, 1000-baht discount vouchers, and free shipping.

For those interested in Mattress City and its selection of world-class mattresses and bedding lines, visit Mattress City Official Store on Shopee at or go to and Mattress City locations nationwide.

Latest Press Release

QS Business Masters Rankings 2021 - Revealed: the specializations most in-demand among employers around the world

Global higher and business education analyst QS Quacquarelli Symonds released the QS World University Rankings: Masters in Supply Chain Management, the new addition to their series of specialized business masters tables, which also includes; Masters in...

KTC - UNIONPAY invite cardmembers to order delivery or travel with Grab with up to 540 Baht discount.

Mr. Tosapong Rangkawara, Vice President – Credit Card Business, “KTC” or Krungthai Card Public Company Limited, jointly with Ms. Apinya Rojanavorakul, Business Management Manager, UnionPay International, offer special privileges to...

Dow and Thong Guan introduces sustainable stretch cling films made with renewable feedstock in Asia Pacific

The stretch cling films are produced using bio-based resins, achieving high performance while reducing carbon footprint Dow (NYSE: DOW) and Thong Guan, one of the world’s leading stretch cling film producers, today introduced a new range of...


Spa Cenvaree at Centara Grand at Central Plaza Ladprao promises Bangkok locals the ultimate pampering, introducing the new ”Spa Buffet” offer that allow you to mix & match some of the spa’s popular treatments to create a perfect spa...

Central Food Retail’s B2B market push with launch of CHEF YIM app Integrated services for caterers on e-Commerce platform

Central Food Retail is making a push into B2B markets with the launch of CHEF YIM, an integrated service for restaurants of an e-commerce platform with a supporting mobile application, under the slogan, " Quality, Value and Satisfaction". The system has...

Related Topics