Dr.Suwin Kraibhubes, chief executive officer of Beauty Community Plc (BEAUTY), producer and distributor of cosmetics and skincare products, said the company's management, led by director of operations department Sirikan Phattiveranon, recently presented its corporate information and business plans to 19 foreign institutional investors in London, Scotland and the Netherlands. These investors showed interested in the company's strategy in managing various brands , launching products that adapt to customers' trends, its level of differentiation from its competitors, its widely integrated distribution network covering various customer groups, and overseas business expansion.
Moreover, the company focuses on its three-year business plan, as its performance is likely to continue making a new high. It expected revenues to be no less than 20% per year, maintaining a net profit that is not less than 20%. More specifically, the company expected total revenue to be at least 3.1 billion baht, meanwhile, its performance during the first quarter has already exceeded its targets.
"Earlier, the company was contacted by many foreign institutional investors, so we decided to work with Phillip Securities (Thailand) and The PhillipCapital Group to go abroad and present our corporate information and update business plans among foreign fund managers.
We received outstanding feedback. The investors were interested in our strategies, got to know the products and brands under BEAUTY, and believed in our future growth trends." Dr.Suwin said.
Mr.Vicha Tomana, the managing director for investment banking of Phillip Securities (Thailand) Plc, said this roadshow, arranged by Phillip Capital and its subsidiary King & Shaxson, which has a head office in London, brought BEAUTY to meet institutional investors , some of which already hold shares of BEAUTY and others of which are potential investors. However, most of them are investors new to the company, but have acquired knowledge and interest in the company beforehand.