POWERCORP LAUNCHES RESET: A REVOLUTIONARY ENZYME-BASED HEALTH SUPPLEMENT

Thursday 08 November 2012 21:53
Power Corporation (Thailand) Co. Ltd., a company specialising in food ingredients and health supplements certified and approved by the Thai FDA, has launched RESET tablets in the Thai market. Thailand is the first country in the world to be able to get its hands on this revolutionary dietary supplement that is made with natural non-GM ingredients, including a ground breakingand advanced composite biocatalyst (“Tricylst?”).

Sumitr Khorana, CEO of Power Corporation (Thailand) Co., Ltd., said, “RESET is the most advanced product of its type on the market, and utilises a unique bio-enzyme technology which can provide a wealth of benefits to those who lead a life balanced between health, fitness and social enjoyment. We want Thai consumers to know that there is a natural and easy way to speed up metabolic activity to help break down and eliminate toxins, and to increase nutrient absorption and energy production. What we expect from the launch is to generate interest and awareness of our product and its distinctive technology. We plan to implement extensive cross-channel communications and promotions to drive awareness for this totally unique product which has taken several years to develop, and which is fully approved by the Thai FDA.”

Following the media launch event in November, RESET tablets will be made widely available in Bangkokfrom health food stores, supermarkets, hypermarkets, pharmacies and convenience stores. The launch is highly significant as it is the first natural health food supplement launched in Thailand that contains ingredients whichaccelerate the body’s own processestoenable,by non-chemical means, the removal of toxins from the body.

RESET will also be launchinga series of parties and engagement activities designed around the ethos of “Fit Tomorrow,” highlighting its broad range of benefits for people who enjoy a lifestyle in balance between socialising and being healthy and productive.

About RESET

RESET is a revolutionary dietary supplement that is made with natural ingredients and a ground breaking composite biocatalyst (“Tricylst?”). Tricylst is a proprietary blend of pro-biotics, enzymes and co-factors designed to enhance the body’s natural ability to break down toxins. The result is an enzyme-based technology that enables people to enjoy an active nightlife and still be fit and productive the following day. RESET’s bio-catalytic effects have many positive health benefits, including increases in nutrient absorption, increased energy production, anti-oxidant and anti-inflammatory effects, the elimination of toxins and a reduction in body odours and bad breath.

RESET’s Triclyst solution is made from a combination of rice flour and soy protein. It produces a healthy and safe bacterium (similar to Yoghurt or Pro-biotic milk) that rapidly generates enzymes that boost the body’s metabolism and nutrient absorption.

RESET tablets will be widely available in Bangkok from supermarkets, hypermarkets, health food stores, pharmacies and leading convenience stores.

About Power Corporation (Thailand) Co., Ltd.

Power Corporation (Thailand) Co. is a company specialising in food ingredients and health food supplements certified and approved by the Thai FDA. The company is renowned for its Proflex products; by providing a highly affordable alternative source of protein, Proflex's aim is to reach out to the ever-growing existing markets as well as increase awareness in potential markets of the benefits of whey protein and related supplements. Power Corporation aims to further educate and promote awareness of the importance of food supplements as a crucial part of leading an active, healthy life.