The UAE mesmerises the world with Emaar#s spectacular New Year#s Eve Gala 2019 in Downtown Dubai

General Press Releases Wednesday January 2, 2019 13:28
DUBAI, United Arab Emirates--2 Jan--PRNewswire/InfoQuest

With a never-before-seen spectacle of fireworks and laser displays on the iconic Burj Khalifa, Emaar mesmerised the world with its New Year's Eve Gala in Dubai to usher in 2019. The event welcomed over a million revellers in Downtown Dubai, Emaar's flagship mega-development. A highlight was the special tribute to the late Sheikh Zayed bin Sultan Al Nahyan, the founding father of the UAE, whose birth centennial was observed in 2018 as the 'Year of Zayed'.

The show's social media campaigns reached over a billion users, complemented by Emaar's partnership with TikTok. Emaar NYE 2019 was one of the world's most-watched New Year's Eve celebrations telecast live globally and live-streamed on mydubainewyear.com. The illumination of Burj Khalifa's facade earned it two additional Guinness World Records – for the 'Largest LED-illuminated facade' and the 'Tallest LED-illuminated facade'.

Mohamed Alabbar, Chairman of Emaar Properties, said the event is a tribute from the UAE to the world, reflecting the nation's positivity and cosmopolitan outlook. "With this celebration, we are highlighting the vision of our leadership to create a new era of progress through openness and collaboration, here in Dubai and the UAE - for the world."

Following Emaar's partnership with TikTok, five lucky couples from China, India and the Middle East were flown in to Dubai in addition to 55 top influencers who promoted the event to their followers. Emaar also selected two lucky winners of their social media competition to enjoy the celebration from a helicopter. Several messages submitted by the public on Emaar's Twitter,Facebook and Instagram feeds @EmaarDubai using the hashtag #2019MakeAWish were displayed on Burj Khalifa.

The Emaar NYE 2019 show was themed 'time and progression'. Inspiring visuals celebrating the heritage of the nation kicked off the event which went on for eight minutes on Burj Khalifa's facade. Adding to the allure was the longest show to date of The Dubai Fountain. Following the countdown, in an all-out display of spellbinding pyrotechnics, the UAE, Dubai and Emaar wished the world' a 'Happy New Year' with the message relayed in Arabic, English and Chinese.

The experience can be re-watched online at mydubainewyear.com. Emaar will showcase a short version of the show from January 1 to end-March to delight visitors to Downtown Dubai.
For details:
Kelly Home
ASDA'A BCW
T: +9714 4507 600
kelly.home@bcw-global.com
Photo - https://mma.prnewswire.com/media/803210/Emaar_NYE_2019.jpg
Photo - https://mma.prnewswire.com/media/803211/Emaar_NYE_2019_2.jpg

Latest Press Release

Enjoy the Sun While Protecting your Skin from Sun Damage with Boots Sunscreen Product Ranges

We all know that sunlight consists of ultraviolet or UV rays that can damage our skin. UVB contributes to the skin's dehydration leading to rash, redness and sunburn, while UVA generates oxidants in our skin that damage the flexibility of skin cells,...

Photo Release: International Womens Day at Novotel Siam

On the occasion of International Women's Day, Novotel Bangkok on Siam Square took this opportunity to organize a special event for female staff led by Mr. Sagar Naker, General Manager and management team, Give away flowers to all women in the hotel to...

The Secretary General of the Muslim World League Condemns the Attacks on Worshippers in New Zealand

His Excellency the Secretary General of the Muslim World League, Chairman of the Board of Directors of the World Organization of Muslim Scholars Sheikh Dr. Mohammad bin Abdulkarim Alissa issues the following statement: The Muslim World League condemns...

Photo Release: and Cambodias Ministry of Commerce host Thailand-Cambodia Border Economic Partnership to promote economic development, trade and investment

Mr. Adul Chotinisakorn (fourth from right), Director General of the Department of Foreign Trade (DFT), and Mr. SUON Prasith (fourth from left), Deputy Director General for International Trade, Cambodia's Ministry of Commerce, together presided over the...

Authentic Tastes of Spring at Yamazato

The chefs at The Okura Prestige Bangkok's signature Japanese restaurant Yamazato—which was awarded the Michelin Plate designation for the second year in a row in the Michelin Guide Thailand, making it one of only 5 Japanese restaurants among the 77...

Related Topics