“Central Department Store” is organizing “the 20 th edition of Central/ZEN International Watch Fair 2018” Asia’s most fascinating watch event

Friday 01 November 2019 14:49
Her Royal Highness Princess Soamsawali graciously presides over the official opening of the "Central/ZEN International Watch Fair 2018", one of Asia's biggest watch fairs. For the 20th edition of this enthralling watch event, the masterpieces will be presented by famous celebrities. The opening ceremony takes place at the Event Hall, 3rd floor, Central Chidlom. The 20 th Central/ZEN International Watch Fair is also highlighted in the Watch Departments of every Central stores and ZEN until September 30, 2018

A-list celebrities and important watch collectors will attend to the event. VIP's, such as: Damai Chirawatpongsa, Mookda Chirathivat, Teerayut Banomyong, Kanyapat Pakdipadungdan, Salin, Sarisa and Sara Lamsam, Karuna Vatchanaphukha, Natprapa choonhavan, Thotsaporn Sitphraxai, Punnapa Techarojkul, Punchalee Phenjati, Phraerada Siridasophonvanich, Prawpreya - Passawut Charoensetthakij, Dr.Supee Pongpanich, Bhumiphat Rongratana, Dr.Ploylada Thanapaisarnvorakul, Apiphawadee Snidvongs, Bupha Ngamapichon, Silsupa Apirukthanon. Tapida Norpanlob – Omni Channel Merchandising Director of Central Department Store and the company's executives will present to give visitors a warm welcome.

Tapida Norpanlob says "the 20 th Central/ZEN International Watch Fair 2018" is organized to celebrate the success of two decades of organizing watch fairs in Thailand and becoming the most fascinating watch event in Asia. The fair will showcase an array of masterpieces, with limited editions and special collections from over 180 of the world's most respected watch brands, that were exhibited at the Baselworld 2018 and SIHH 2018 in Switzerland. Visitors can preview and admire the newest and most prestigious watch collections

in the world and foster the ultimate chance to purchase a precious timepiece, with the opportunity to score the best deals of the year in celebration of our 20th anniversary."

Tapida also adds during this event, we will bring you the top four watch trends from the two biggest watch fairs in the world. Firstly, there is the Classic Vintage trend, based on the tendency to use inspiration of vintage creations. Watch manufacturers are combining their past collections to create watches inspired by the designs from the 50's and 60's, mixed with a modern twist. Another upcoming watch trend are the so-called Smart Functional Watches. These modern and functional watches are attractive for millennials and form one of the biggest challenges for the watch industry today. Smart watches are proving to be one of the most noticeable ways of capturing the buyer's attention. The watch is more than a watch and comes with functions and designs reflecting the wearer's personality. The third new watch trend involves Complicated Lady Watches. Small watches are fashionable again and lady watches are more sophisticated and feminine than ever. They are very complex and as beautiful as genuine jewelry watches. The fourth important watch trend is the Classic Complication trend. The leading watch brands are presenting their masterpieces with delicate engraving, hollowed by highly-skilled watchmakers. The watches are impressively constructed and well-designed to reflect the brands' identities. Open constructed cases reveal the mechanism behind the timepiece.

During the opening ceremony, famous celebrities will be presenting unique masterpieces. Seranee Charnvirakul will present the Vanguard Gravity Full Diamond from FRANCK MULLER. This extraordinary watch has a dial with an impressive dimension of 21mm. with eye-catching Tourbillon mechanical architecture providing a perfect accuracy. This masterpiece is priced at 7,552,000 Baht (only 1 piece available in Thailand). The celebrity will also wear the Classic Worldtimer Manufacture, a high-quality watch with in-house movement - Cal FC-718 made by FREDERIQUE CONSTANT. The famous Swiss watch manufacturer has fitted the Worldtimer with a ring containing 24 major world cities and a 24-hour disc neatly divided into night and day. This special edition is operated from the single crown. The Worldtimer is priced at 135,000 Baht.

Sarisa Lamsam will present the "Summer in Provence" from FABERGÉ. This high jewelry timepiece is designed to resemble a garland of flowers woven on a hot afternoon. The Summer in Provence offers a new vision of watch creation. The sophisticated skills of the Faberge work masters are evident in the delicacy which the precious gems are interlaced with colored fine stones and hard-stone micro-sculptures. The Summer in Provence Diamond timepiece features a 37mm. white gold case and a bracelet set with 967 white and blue-grey diamonds (14.24 ct) and is priced at 17,950,000 Baht (only 1 piece available in Thailand). The celebrity will also wear the Lady Compliquee Peacock from FABERGÉ. The display of the Lady Compliquee Peacock timepiece pays homage to the famous "Peacock Egg" of 1908. The Lady Compliquee Peacock watch features a platinum case with diamond set bezel, 54 white round diamonds (1.83 ct), a hand-engraved peacock in 18 karat white gold, minute and hour indicators in mother of pearl and a retrograde hand-winding movement with white alligator strap. This stunning masterpiece is priced at 4,550,000 Baht

Thongthep Thepkanjana will present the Montblanc 1858 Chronograph Tachymeter Limited Edition 100, a vintage-styled watch with a very real lineage from the brand history in 44 mm bronze case to acquire a patina. The watch is a monopusher design, with a cognac-aged alligator strap made by the Montblanc Pelletteria in Florence and fitted with a satin-finish bronze-plated buckle. This beautiful timepiece (limited to 100 pieces worldwide and only 1 piece available in Thailand).

Chontida Asavahame will present the CHARRIOL Lady St - Tropes Falling Stars. This luxury watch brand presents their masterpiece with blue sapphire crystals and pure diamond white color gradients. The watch is finished with a shimmering mother of pearl dial, and the 'St-Tropes'' logo crafted on the side.

Kevin Techanarong will present the TAG Heuer Calibre Heuer 01, which comes with a new case, construction, movement, and a new overall design. The watch comes with the brand's special Chronograph movement technology and a new caliber A Manufacture chronograph, symbolically christened the Heuer 01 in honour of the founder, Edouard Heuer.

Nicha Thanalongkorn will wear the Grand Seiko Automatic for women 'Caliber 9S 20 th Anniversary' Limited Edition, The case, in 18k pink gold, features a 37 diamonds set into the bezel and one on the crown and 60 diamond facet cuts on dial brilliantly gleaming on your wrist, crocodile leather strap with buckle lock. The see-through case back is in 18K Rose Gold and emblazoned with the Grand Seiko lion emblem. (limited to 50 pieces worldwide and only 1 piece available in Thailand).

Top models will also present timepieces from top watch brands such as: CORUM, FREDERIQUE CONSTANT, GRAND SEIKO, GUCCI, MONTBLANC, RADO and TAG HEUER.

Enjoy a preview of prestigious world renowned watch collections and foster the ultimate moment to purchase a precious timepiece at the 20 th Central/ZEN International Watch Fair 2018, Asia's extraordinary watch fair, starting today until September 17, 2018 at The Event Hall, 3rd Floor, Central Chidlom. And until September 30, 2018 at the Watch Departments of every Central stores and ZEN.