RAZER SOUTHEAST ASIAN-INVITATIONAL 2020: BRINGING ESPORTS TO THE MASSES WITH SAMSUNG ELECTRONICS AND SISTIC

Information Technology Press Releases Friday June 26, 2020 16:52
Bangkok--26 Jun--Midas Communications International

Samsung Electronics announced as official smartphone partner highlighting the Galaxy A series for gamers in its first regional engagement into esports, while SISTIC’s newly launched streaming platform will broaden SEA-Invitational’s reach across the region

With 10 countries, over 400 teams and 3,000 athletes taking part in the inaugural Razer Southeast Asian-Invitational 2020, esports is certainly heating up in the region. Razer(TM), the leading global lifestyle brand for gamers, has teamed up with Samsung Electronics and SISTIC to elevate the tournament to even greater heights. As Southeast Asian nations gather for the largest Southeast Asian esports tournament of the year, the partnerships will aim to equip shout casters and streamers with the best-in-class technologies and broaden the reach of esports across the region.

Razer will continue to promote the inclusive nature of the esports community by extending unique capabilities and knowledge of the esports industry and community, providing support to brands who are keen on exploring opportunities in esports.

“The SEA-Invitational was designed to bring countries together and recognize esports as a legitimate sport. The esports community is exhilarated to have brands like Samsung and SISTIC reaching out to express support,” said David Tse, Global Esports Director at Razer. “Our unique standing at Razer, as a lifestyle brand for gamers and a global leader in esports, has provided us the positional advantage to extend our network to both organizations and the community. We will strive to fulfill this mandate.”

The largest Southeast Asian esports tournament of the year, SEA-Invitational 2020 will see national athletes compete in three major titles – PlayerUnknown’s Battlegrounds Mobile (PUBG Mobile), Defense of the Ancients 2 (Dota 2) and Mobile Legends: Bang Bang (MLBB) in anticipation of esports’ inclusion in the 31st Southeast Asian Games in Vietnam next year.

Samsung Electronics joins SEA-Invitational 2020 as Official Smartphone Partner

Mobile connectivity and gaming are now at the pinnacle of performance. With an existing ecosystem of mobile peripherals like the Razer Junglecat and Razer Kishi, Razer is proud to onboard Samsung Electronics as the Official Smartphone Partner for the SEA-Invitational 2020.

This partnership will bring the best of two worlds and ensure seamless connectivity and performance. The collaboration between Razer and Samsung Electronics will arm the SEA-Invitational 2020 shout casters and streamers with Samsung Electronics’ latest mobile phones for the Galaxy A series – A51 and A71 devices, offering gaming-friendly features including large AMOLED screen sizes, long battery life, and intelligent Game Booster and Frame Booster technologies which enhance gaming experiences for mobile devices.

“We are honored to be part of an event that celebrates the incredible community of esports talents we have across Southeast Asia, while elevating the profile of gaming as a sport. Making awesome gaming experience accessible is at the core of the Galaxy A series, and we hope that this event can bring esports closer to more consumers in this region,” said Suchitra Wanatanakul, Head of Mobile, Samsung Electronics, Southeast Asia and Oceania.

SEA-Invitational 2020 to also be streamed on SISTIC Live

Esports has registered increased viewership for its streams outside its core fan base of gamers. To bring the streams to a wider group of audiences, SISTIC will partner with Razer to stream the playoffs and championships for SEA-Invitational on its newly launched streaming platform. SISTIC Live supports broadcasts and video-on-demand of art, sports, cultural and entertainment productions

Fans who sign up to view selected Razer SEA-Invitational matches on SISTIC Live stand to win prizes such as Razer Gold (virtual credits for games and entertainment), Razer Silver (Razer's loyalty points for gamers to redeem for Razer products and third party products) and Razer peripherals.

“As new forms of entertainment develop, audiences adopt new formats to be entertained. We are remodeling how SISTIC can support both physical and online events. We are extremely keen to explore esports, a genre that enjoys strong online viewership and live streaming globally,” said Joe Ow, Chief Executive Officer, SISTIC. “The Razer SEA-Invitational is a great opportunity for us to showcase the quality of SISTIC Live’s platform and reach out to a wider audience.”

SEA-Invitational will kick off on June 26th, 2020 and culminate in the grand finals on July 10th-12th, 2020. To support and cheer for their national teams as they face off against each other in the tournament, viewers can tune into Team Razer’s social channels on Facebook, YouTube, and Twitch, for the live streams. Live streams will also be available on SISTIC Live. More information will be announced closer to date.

For more information on SEA-Invitational 2020, please visit www.razer.com/sea-invitational or Team Razer’s Facebook page.
For more information on Samsung, please visit www.samsung.com/
For more information on SISTIC Live, please visit www.sistic.com.sg/explore/2/20928
ABOUT RAZER
Razer(TM) is the world’s leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops.

Razer’s software platform, with over 80 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest offline-to-online digital payment networks in SE Asia.

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 16 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

ABOUT SAMSUNG ELECTRONICS

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

ABOUT SISTIC

Synonymous with the world of entertainment, SISTIC – established in 1991 – is Singapore’s largest ticketing agency and one of the country’s leading e-commerce players. We provide ticketing services to more than 1,200 activities and events each year, ranging from concerts, musicals, theatre, arts and even sporting events, in Singapore and around the region.

We also leverage a wide network of Authorised Agents, partners, our call centre and Box Offices to provide ticketing and ticketing-related services in Singapore, Malaysia, Indonesia, Hong Kong and Macau.

We boast a large customer base of over 2 million and an average website monthly page view of more than 4 million. In addition to our ticketing services, we keep arts and sports fans up to date on the latest happenings through our website, mobile app, social media platforms and e-newsletters.


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