Prince Hotels to Open Three Properties in 2020, Continue Striving to Be A Brand Loved by Guests Across the World

Thursday 13 June 2019 15:42
Prince Hotels, Inc., one of the largest hotel and resort groups in Japan, announces the three new properties that will be opening through the course of 2020, which are Tokyo Bay Shiomi Prince Hotel, Prince Smart Inn Ebisu and Prince Smart Inn Atami. The company will also continue effort to be a hotel loved by guests the world over and locally.

Currently, Prince Hotels has a line-up of 43 hotels in Japan, and 31 overseas, attentive to guests every need. It aims to provide the highest level of service and hospitality fitted for any guest situation, whether in a business or resort leisure setting.

In Japan, Prince Hotels opened a series of large-scale hotels particularly in the Tokyo metropolitan area and major resort area such as Hokkaido, Kyoto. Looking to the future, the company intend to consolidate its extensive network of city hotels, resort hotels, golf courses and ski resorts in order to provide facilities and services which meet the needs of our guests in a manner befitting one of Japan's largest hotel leisure businesses.

Prince Hotels will also keep striving to remain in step with society through environmentally-friendly sound management. For example, Prince Hotels has progressively ceased the use of single-use plastic straws at directly-managed restaurants and banquet venues at its 43 hotels since January 2019. Patrons who request a straw will be offered paper straws. Prince Hotels will also proceed with the discontinuation of plastic straws at directly-managed restaurants at its ski resorts and golf courses throughout Japan.

"Prince Hotel aims to be the hotel group loved by people from all over the world and will improve the value of hotels in Japan and accelerate new opening of hotels in Japan and overseas. We consider Thailand, which has great hospitality called " The country of smile " as an attractive market that is expected to have a higher number of tourists. We will grow from "Prince Hotel in Japan" to "Prince Hotel in the world" and fly to the world, said Mr. Masahiko Koyama, President of Prince Hotels, Inc.

Prince Hotels has also nurtured its commitment to expand the brand overseas. Last year, StayWell Holdings and Prince Hotels Inc. have acquired The Arch Hotel London, located in Great Cumberland Place near Marble Arch & Marylebone. The hotel will be rebranded under The Prince Akatoki in 2019 and will be the first hotel globally under this brand. This signifies Prince Hotels' continuous effort and commitment to expand the brand across the world. The Prince Akatoki brand will certainly help complement the wider portfolio of brands managed by StayWell Holdings that offers a luxury 5-star hotel brand to the Group's already successful portfolio.

Regarding new facilities over the course of 2019-2020, Prince Hotels has planned to launch three new hotels in Japan in order to enhance its capability in serving consumers' demand in the prime areas, which are Tokyo Bay Shiomi Prince Hotel, Prince Smart Inn Ebisu and Prince Smart Inn Atami.

Tokyo Bay Shiomi Prince Hotel

Prince Hotels will open Tokyo Bay Shiomi Prince Hotel in July 2020. The closest station to the new hotel will be Shiomi Station which is located halfway between Tokyo Station and Maihama Station, on the JR Keiyo Line. This location is a perfect base for tourists and has excellent access to major event venues such as the Tokyo International Forum, Tokyo Big Sight, and Makuhari Messe for business usage.

Prince Hotels have contracted to manage a hotel that includes 605 guest rooms and a restaurant that seats approximately 430 guests. The maximum number of guests in the entire hotel is 2,324, including of twin room (500 rooms) which can be converted to a force room that can accommodate up to 4 people, a bunk bed room (10 rooms) with a bunk bed for children can accommodate up to 4 people, and the King Room (94 rooms), which has a capacity of 3 people. We aim to contribute to the development of the local community in the growing Tokyo Bay area.

Prince Smart Inn Ebisu

In Summer 2020, Prince Hotels, Inc. will commence operation of the Prince Smart Inn Ebisu, a hotel for the contemporary traveler to be located in Ebisu, Tokyo. This is our first announcement of a new brand named "Prince Smart Inn."

The hotel will be situated approximately five minutes' walk from Ebisu Station, which is one stop away from Shibuya Station, a popular tourist area. It will have 82 guest rooms and provide cutting-edge smart services that utilize technologies such as ICT and AI, realizing the brand concept of "innovative hotels, specialized for accommodation." We plan for the hotel to serve as a base for tourism in Tokyo that meets the needs of both inbound and domestic tourists.

Prince Smart Inn is a new brand for the contemporary traveler by Prince Hotels. We plan to extend the brand from the Tokyo metropolitan area, to regional major cities, other areas with bullet train stations and airports within Japan. We aim to provide a pleasant stay for our guests using innovative facilities and services and meet the changing needs of the modern age arising from trends such as the increase of inbound tourism and the growth of the "digital native" generation.

Prince Smart Inn Atami

In Summer 2020, Prince Hotels will commence operation of the Prince Smart Inn Atami.

Atami is a seaside city in Shizuoka prefecture and conveniently located just 35 minutes by train from Tokyo, enabling easy side trips from the capital. Also, it has been well-known for a long time as a popular resort area for Japanese people. Attractions include the sea and mountains, numerous hot springs, mountain passes that provide stunning views of Mount Fuji, as well as the chance to sample sushi, expertly made from freshly caught fish. Atami City is well known as a gateway to Mount Fuji and the Izu Peninsula.