COTTO showcases global collaboration with worlds leading designer, targets luxury and Smart Toilet markets

Real Estate Press Releases Monday June 18, 2018 17:47
Bangkok--18 Jun--SCG

COTTO has partnered with world-class design company "Jacob Jensen Design" from Denmark to introduce an exclusive collection of products, with a "Customer Centric" focus to offer service excellence and innovative products. The global collaboration has brought about the "SKIVE Collection", specifically targeting the luxury market with an aim to expand the market for Smart Toilets comprising intelligent toilet seats and sanitary ware in Thailand and ASEAN.

The company will also offer free installations to make life more convenient for modern day consumers. It expects that the market will double, as it aims to sell around 20,000 automatic toilet seats in 2019.

Mr. Anuvat Chalermchai, COTTO Brand Director, SCG Cement-Building Materials Co., Ltd. said: "After the success of the Patchwork collection by Piero Lissoni two years ago, grossing more than 10 million baht of sales yearly, COTTO has plans to introduce other global collaborations to cater to the high-end market, in which customers demand world-class designs as well as functions that serve their modern lifestyles."

This year, COTTO has collaborated with Jacob Jensen Design, a world renowned design studio from Denmark. The SKIVE Collection is the embodiment of Scandinavian design philosophy, blending functions and emotions perfectly. Simplistic, modern, and outstanding designs and shapes portray the beauty of nature. Using consumer insights and high technology, the new collection offers functions such as a touch screen water temperature control and several others, serving lifestyle needs of modern families under the concept "Human-Centric Innovation" and SCG's "Passion for Better Living."

The SKIVE Collection by Jacob Jensen Design comprises wash basins, faucets, sanitary ware, and wall shower sets, inspired by nature and reflecting juxtapositions of distance and nearness, darkness and light, order and disorder, cold and warmth, which all coexist harmoniously in nature.

It is the core of modern Scandinavian designs. With more than half a century of experience, Jacob Jensen Design has won the most coveted design awards in Scandinavia. COTTO also has plans in the pipeline to work with other globally renowned designers to offer more choices that serve the demands of consumers.

Mr. Buntoon Porapukham Managing Director, Siam Sanitary Ware Co., Ltd. added that:

"In addition to the designers collections, we also see the potential of the smart toilet markets in Thailand and across ASEAN. Demand has been growing fast for smart toilets and automatic toilet seats, which are at the heart of 4.0 era bathrooms. Customers want hygiene, safety, ease of maintenance, and durability. COTTO, as a trend setter, has continued to develop smart toilets and toilet seats offering both stunning designs and useful functions. We have recently successfully designed Asia's thinnest smart toilet seat, measuring only 11 centimeters thick. Customers can choose from 10 series of automatic toilet seats and match their favorite with any of the 40 COTTO toilets. Installation is simple and convenient. Prices are affordable. Compared to traditional toilet seats and rinsing spray sets, smart toilet seats offer value for money, enhanced convenience and durability. It is an easy smart upgrade for any bathroom. We aim to sell around 20,000 automatic toilet seats this year, offering customers free installation by COTTO experts."

"Customers who are interested in purchasing a COTTO automatic toilet seat can now shop online at store.scg.com or via Line@COTTOShop. COTTO is now offering special promotions and free consultation. Simply take a picture of your existing toilet and send it to Line@COTTOShop to get advice from experts on which automatic toilet seats will suit your needs the best, bringing even more convenience to customers," Mr. Buntoon concluded.


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