SCG Pushes Forward Retail Business Taking Customer Experience to the Next Partners with Boonthavorn to Launch New Home Retail Store Offering Stylish Interior and Exterior Items, Integrated Design and Installation Services

Real Estate Press Releases Wednesday August 8, 2018 13:42
Bangkok--8 Aug--SCG

SCG announced its partnership with "Boonthavorn," the leading and large-scale home decorating retailer to enhance retail business and power distribution network. The partnership will unveil a new home retailer brand that provides customers with a variety of designs of interior and exterior decorating products with full and integrated high-quality services from consultation, design to installation.

Mr. Nithi Patarachoke, Vice President - Building Products and Distribution Business, Cement-Building Materials Business, SCG, revealed, "SCG found that customers gives priority on stylish and personalized designs while facing an inadequate amount of quality designers and installers. We entered into a joint-venture with Boonthavorn Group to establish a new company to operate a specialized retailer, which offers a wide range of interior and exterior design products with design and installation services by proficient designers and installers. Strengthening distribution networks with franchise expansion plans nationwide, customers can enjoy one-stop shopping for home decorating items ranging from roof, ceiling, tiles, bathroom to kitchen in a comfortable and modern environment."

The new joint venture has registered capital of 380 MB. The shareholding between SCG and Boonthavorn Group is 51% and 49% respectively. The retail store is expected to open in the first quarter of 2019, which is typically a strong demand period for home decorating products and services.


Latest Press Release

Gyprocs continuing commitment to purifying and beautifying the spaces where we live

Thai Gypsum Products Public Company Limited, the first gypsum manufacturer in Thailand and innovator of the leading brand "Gyproc", introduced the latest innovations for healthier living in working environments to improve indoor air quality at the Green...

Sunplay Bangsaray Pioneers New Thailand Destination With Opening Of The Heights Condominiums

The project is a part of 175 rai masterplan, including pool villas, a clubhouse and several other facilities Sunplay Asia, the pioneering active lifestyle developer, is celebrating the official launch of The Heights, its stunning new condominium project...

BANGKOK COMMERCIAL PROPERTIES FACING NEW MARKET TRENDS

According to CBRE, an international property consultancy company, the Bangkok office market continued to remain strong with steady demand. As a result, landlords have enjoyed an increase in rental rate. The total net take-up of office space in Bangkok...

Gateway at Bangsue, the first shopping mall in the latest CBD of Bangkok that will #Fulfill Your Everyday Life, is set for a grand opening.

Asset World Retail Group under Asset World Corporation (TCC Group), the manager of Gateway at Bangsue Shopping Mall, has invested over 4 billion baht in the development of its latest shopping mall, 'Gateway at Bangsue' under the platform of a community...

Photo Release: Habitat Group Break Ground at Wyndham Atlas Wongamat Pattaya

Thailand's leading property-for-investment developer, Habitat Group, led by Chief Executive Officer Mr. Chanin Vanijwonse and Chief Operating Officer Ms. Sasivimol Sutthibut, recently broke ground on Wyndham Atlas Wongamat Pattaya. A prime location just...

Related Topics