TCP Group is collaborating with Big C and partners to energize our environment through the "Get Free Drinks All Year Long, Let's Recycle Forever" campaign, part of the "TCP WEnergy for the world" corporate initiative. This campaign encourages consumers to care for the environment and participate in the "Drink-Separate-Get Reward" lucky draw activity. By properly separating empty beverage packaging from TCP Group for recycling, participants have the chance to win gold, a year of free beverages, and special prizes worth over 170,000 baht throughout the campaign. This effort highlights TCP Group's sustainability goals of developing 100% recyclable beverage packaging in line with the principles of a circular economy and promoting correct waste separation behavior to enhance the recycling process.
Ms. Arjaree Suwangool, Corporate Affairs & Communications Department Director of TCP Group, said, "Under the 'TCP WEnergy for the world' campaign, TCP Group has continued its energizing activities, including the release of advertisements using reused footage and the eco-running event. We have recently expanded participation to a broader range of consumers by collaborating with partners like Big C, Durbell, and Grungthaigroup. Together, we organized the 'Get Free Drinks All Year Long, Let's Recycle Forever' campaign, emphasizing environmental care in every step of our business operation. We have supported the development of all types of beverage packaging to be 100% recyclable and encourage consumers to continuously care for the environment through simple steps by properly separating and disposing of waste at our packaging drop-off points located at participating Big C branches and other leading stores. Proper waste sorting supports efficient recycling, reduces landfill waste, and decreases environmental pollution. This initiative drives a circular economy and aims for sustainable environmental development."
Ms. Ornida Wimolwattanaphan, Acting First Executive Vice President - Commercial & Merchandising at Big C Supercenter Public Company Limited, said, "Big C believes that a successful business must align with the sustainable development, encompassing society, the environment, and governance, following the principles of Environmental, Social, and Governance (ESG) to create a positive net impact and support growth and well-being for society. We are committed to supporting initiatives that drive sustainability goals, and are pleased to collaborate with TCP Group in providing a space for consumers to improve the environment by separating and disposing of waste at packaging drop-off points at 15 Big C branches in Bangkok and the surrounding areas. This initiative not only makes it easier for consumers to return packaging to the recycling process but also serves as an educational point for customers and the public to learn how to properly separate waste, contributing to a sustainable environment together.
Try Your Luck! Help restore energy to the world with the "Drink-Separate-Get Reward" activity
Join us in restoring energy to the world and win exciting prizes through our "Drink-Separate-Get Reward" activity. Follow these simple steps:
- Drink: Enjoy any beverage from TCP Group, including Kratingdaeng, Red Bull, Ready, Som Plus, Som Hero, Sponsor, Mansome, Hi! x DHC, Puriku, Riku, etc. in any size and flavor.
- Separate: Separate the empty beverage packaging such as cans, glass bottles, and plastic bottles. Drop them off at TCP Group's drop-off points located at participating Big C branches and other leading stores. Take photos or video clips while depositing the packaging and post them in the comments under the "Drink-Separate-Get Reward" activity post. Each post (a photo or a clip) equals one entry, with no limit on the number of entries.
- Get Reward: Get a chance to win gold, free beverages from TCP Group for an entire year, or a Big C gift voucher worth 500 baht.
The activity will be held three times: First round: Today - 31 July 2024; Second round: 1 - 31 August 2024; Final round: 1 - 30 September 2024, with a total prize value of over 170,000 baht throughout the campaign. Follow the announcement of the lucky winners at: Facebook TCP Group.
TCP Group has partnered with Big C to establish packaging drop-off points in Bangkok and surrounding areas, totaling 15 branches. Additionally, its affiliated company, Durbell, experts in distribution, has set up packaging drop-off points at seven leading stores in different provinces. These locations include Muang Thong 2535 Co., Ltd. (Samut Sakhon Province), NRK&K Store (Ratchaburi Province), CS Park Co., Ltd. (Singburi Province), Sahasangchai Marketing Co., Ltd. (Phichit Province), Double D Trading Co., Ltd. (Phra Nakhon Si Ayutthaya Province), Sin 2000 (Khon Kaen Province), and CO-OP Surat Thani Cooperative (Surat Thani Province). These efforts are being coordinated by Grungthaigroup, a respected organization promoting sustainable recycling businesses, which will collect all packaging waste to be properly processed and recycled into new packaging.
For more details, see the Drink-Separate-Get Reward activity post
"TCP Group believes in the power of cooperation to help the world. We have successfully supported the development of 100% recyclable beverage packaging. Retail stores are providing space to support waste separation, and consumers can choose environmentally friendly packaging and separate it properly before disposal to maximize recycling. This process helps restore energy to the world sustainably," concluded Ms. Arjaree.
Source: ABM Connect