Pharmacist Dr. Sangsuk Pithayanukul, CEO of Siam Health Group Co., Ltd., shared that DENTISTE' has collaborated with Lisa for the past three years, with the goal of enhancing Thailand's global recognition, which has been an integral part of the DENTISTE' brand identity. This year, we are proudly representing Thailand by supporting Lisa in her local endeavors. Our partnership promotes mutual growth and confidence, ensuring Lisa's continued success. DENTISTE' is honored to support such a globally renowned figure, showcasing the excellence of Thai talent on the world stage. DENTISTE' is a premium brand, offering high quality products that are comparable to the best worldwide, while supporting Lisa as a soft power ambassador to elevate Thailand's reputation internationally.
"I'm thrilled that DENTISTE' is fulfilling its promise of bringing Lisa to meet her Thai fans by being the main sponsor of the DENTISTE' Presents LISA Fan Meetup in Asia 2024 - Bangkok, Lisa's first fan meetup in Thailand as a solo artist. We're also excited about the DENTISTE' x LISA Exclusive After Party, designed specifically for DENTISTE' customers."
Pharmacist Dr. Sangsuk emphasized that the DENTISTE' Presents LISA Fan Meetup in Asia 2024 - Bangkok event is curated specifically for Thais, with Lisa herself playing a key role as the DENTISTE' Brand Ambassador in Thailand. He added, "This collaboration allows us to host the special DENTISTE' x LISA Exclusive After Party, giving DENTISTE' customers an exclusive, once-in-a-lifetime moment to interact with Lisa. It will undoubtedly leave a lasting impression on all attendees."
As Thailand's leading premium oral care brand, DENTISTE' is focused on expanding globally. The brand's signature feature is its use of natural ingredients that promote fresh breath and confidence. DENTISTE' products are currently available in 20 countries worldwide.
By sponsoring this event, DENTISTE' aims to harness Thailand's soft power, using the incredible influence of Lisa, who has evolved from a world-class artist and dancer to a global businesswoman. Her comeback to Thailand as the confident "Boss Lady" with a confident smile aligns with DENTISTE's strategy to build its brand globally, resonating with Gen Z and Thais. This fan meetup, along with numerous exciting activities, will undoubtedly captivate and inspire everyone.
Lisa is a true "Soft Power Icon," representing Thailand's prominence on the world stage. Through this event, DENTISTE' is providing Gen Z and fans the opportunity to connect with their beloved idol while inspiring a new generation to smile with confidence and pursue success just as Lisa has. DENTISTE' hopes this event will be a special gift to Thais who have continuously supported the brand and Lisa, creating unforgettable moments of joy with this iconic artist.
Launching Marketing Campaign and Promotions To Excite Fans
Ms. Supapitch Pithayanukul, Chief Marketing Officer of Siam Health Group Co., Ltd., said, "With Lisa returning to Thailand, we are launching the biggest marketing campaign DENTISTE' has ever done, three exclusive activities more than other country. We've planned special activities for both the fan meet and the exclusive after party, along with exclusive product sets that DENTISTE' and Lisa fans absolutely can't miss. We guarantee that this unique experience with Lisa will leave fans thrilled and excited."
Exciting Opportunity 1: Top Spenders
By purchasing participating DENTISTE' products, customers can accumulate purchases to rank among the top 150 spenders, gaining access to special privileges, as follows:
Top 1-10 spenders (10 people): Access to the Fan Meet, the Pre-Event activity and the After Party, a one-on-one photo opportunity with Lisa, and a live, fan sign on-stage from Lisa.
Top 11-30 spenders ranks 11-30 (20 people): Access to the Fan Meet, the Pre-Event activity and the After Party, a one-on-one photo opportunity with Lisa, and a postcard signed by Lisa.
Top 31-150 spenders (120 people): Access to the Fan Meet, the Pre-Event activity and the After Party, a postcard signed by Lisa, and a group photo with Lisa (groups of 10).
Purchase Channels: Through https://www.dentiste-oralcare.com, which is the official website distributed by Dentiste Official, and BigC, Watsons, Tops, EVEANDBOY, Lotus's, The Mall (Gourmet Market/Home Fresh Mart), Boots, Beautrium, CJ Supermarket, 7-Eleven, Makro, as well as the Lazada online channel and P&F drugstores nationwide.
Mr. Sivakorn Pithayanukul, Chief Strategy Officer of Siam Health Group Co., Ltd., said "Exciting Opportunity 2: VVIP Box Set and VIP Box Set When purchasing DENTISTE' products, customers can also buy specially curated box sets with exclusive privileges:
VVIP Box Set (29,000 baht): A total of 775 lucky prizes, access to the Fan Meet, the Pre-Event activity and After Party, along with a Diamond Collection Set featuring DENTISTE' Super Dose (350g), a Big Tote bag, and a meal voucher for Osha restaurant, at a total value of over 60,000 baht.
VIP Box Set (19,500 baht): A total of 850 lucky prizes, access to the Fan Meet, the Pre-Event activity and After Party, and a La Dolce Vita Set containing a DENTISTE' product set, Big Tote Bag and a meal voucher for Osha restaurant, at a total value of over 25,000 baht.
Purchase Channels: Through the official website (https://www.dentiste-oralcare.com) and the official Lazada store (DENTISTE' Official shop).
Exciting Opportunity 3: Lucky Draw
With every purchase of participating DENTISTE' products worth 900 baht or more per receipt, customers will be eligible for a lucky draw to win access to the Fan Meet and After Party 100 prizes.
Purchase Channels: BigC, Watsons, Tops, EVEANDBOY, Lotus's, The Mall (Gourmet Market/Home Fresh Mart), Boots, Beautrium, CJ Supermarket, 7-Eleven, Makro, as well as the Lazada online channel and P&F drugstores nationwide.
Fans and customers can purchase DENTISTE' products, the VVIP Box Set, and VIP Box Set to participate in three exciting opportunities from October 7, 2024, at 17:00 A.M. until sold out. After making their purchases, participants must register for the event through the LINE Official Account: @dentiste_official from October 22, 2024, at 00:01 A.M. until November 5, 2024, at 11:59 P.M.
Winners will be announced via the LINE Official Account: @dentiste_official on November 8, 2024, Dentiste customers who attend the event will also receive special Lisa a poster and a sticker. For more information, visit https://www.dentiste-oralcare.com and the LINE Official Account: @dentiste_official
Pharmacist Dr. Sangsuk concluded, "We are committed to supporting Lisa and expect an overwhelming response worldwide. Lisa needs the support of all Thais and I encourage everyone to join us in cheering for Lisa at the fan meetup and exclusive after party. Only DENTISTE' brings Lisa to her fans in Thailand. Smile confidently, and success will follow."
Source: ABM Connect