Both awards were selected by the Asian Private Banker committee, which recognized the outstanding continuous development of financial products and services, and the use of technology in various platforms to enhance services that can meet investment needs in all dimensions and truly create sustainable wealth for customers. The awards consist of:
- Best Domestic Private Bank - Digital Innovation and Services Award: Recognized for excellence in being a Digital Wealth Banking leader with an innovative and intelligent wealth platform. By using data to analyze investment information for investment planning (wPlan), SCB WEALTH can organize investment portfolios, focusing on personalized asset allocation strategies to clearly meet customer needs. Additionally, a team of Relationship Managers (RMs) provides close support as Thought Partners, accompanying clients at every stage of their investment journey. This Hybrid Advisory approach is flexible according to customer needs, aiming to become a truly Digital Bank with Human Touch, in line with the bank's strategy.
- Highly Commended Domestic Private Bank Award - CIO Office: Reflecting the expertise in investment analysis of the SCB CIO team, capable of in-depth analysis of the global economy and investment trends. They present information and investment strategies appropriate for prevailing market conditions. Efficient asset allocation is achieved through Strategic Asset Allocation (SAA) for long-term investments and Tactical Asset Allocation (TAA) for short-term investments, creating good and consistent returns for customers.
This success reflects SCB WEALTH's commitment to continuously elevating services in every dimension under the concept of 'Your Success. Our Success.' By building trust and confidence among our customers, SCB WEALTH stands by them in every financial goal, reaffirming its leadership in Thailand's wealth management business on the international stage.
Source: SCB WEALTH