Sunday February 24, 2019 10:40

THE BRAND Press Releases

Photo Release: THAI Smile and PTTOR debut Cafe Amazon coffee served on board Lifestyle—21 Feb 19

Charita Leelayuth, (4th from right), Acting Chief Executive Officer, THAI Smile Airways Co., Ltd., and Jiraporn Khaosawat, (4th from left), Chief Executive Officer and President, PTT Oil and Retail Business Public Company Limited or PTTOR, the brand

Best Western(R) Hotels Resorts Opens V?b Best Western Sanam Pao, Bangkok, Marking the Debut of Urban Boutique Brand in Asia Pacific Lifestyle—14 Feb 19

Best Western Hotels & Resorts has celebrated the opening of its inaugural V?b Best WesternSM hotel in Asia Pacific, the brand new V?b Best Western Sanam Pao, Bangkok. A cutting-edge, tech-savvy midscale hotel for the modern generation, V?b Best

Car4Cash to Target Full-time Employees with Own Businesses With High Loan-to-Value Offer and up to Stcoks—07 Feb 19

"Car4Cash", a leader in the automotive refinance market, looks to expand its Gen-Y customer base with the focus on capturing the segment of full-time employees with own businesses. To respond to their multifaceted financial needs, the brand is offering

A Future Proof, Iconic Classic: THOMAS SABO Introduces CODE TS Watch General—01 Feb 19

New concept at THOMAS SABO: as a highlight of the Spring/Summer 2019 season, the brand is launching the CODE TS watch range. With a 3-hand quartz movement, these models are timelessly elegant in a variety of stainless-steel colours as well as a black

ASCOTT OPENS BRAND-NEW SOMERSET HARBOURVIEW SRI RACHA IN THAILANDS EASTERN ECONOMIC Lifestyle—30 Jan 19

CapitaLand's wholly-owned serviced residence business unit, The Ascott Limited in Thailand is expanding its Somerset brand to Chonburi province with the soft opening of the brand-new Somerset Harbourview Sri Racha on 15 January 2019. Nestled in the heart

Outrigger Announces Transition to Outrigger Hospitality Group Lifestyle—29 Jan 19

Corporate name change celebrates multi-branded global portfolio and strategic growth plan as the premier beach resort brand in the world Outrigger Enterprises Group today announced the brand's official name change to Outrigger Hospitality Group in unison

NESCAFE RED CUP Kicks Off 2019 Campaign, Creating #The One in Your Heart Phenomenon to Nurture General—28 Jan 19

NESCAFÉ RED CUP is starting the New Year with the launch of its "#The One in Your Heart" campaign, which builds on the "Nurture Stronger Bond" concept the brand introduced in October last year, to drive the growth of Thailand's 19,000 million baht

TECH Celebrates the 80th Anniversary of the Tire Repair Innovation, Distributed to 95 countries Automotive—22 Jan 19

Mr. Daniel Gene Layne, chief executive officer, Technical Rubber Company (TRC), presides over the celebration of the 80th year for the brand "TECH" for executives and distributors throughout Asia at Pullman Bangkok King Power. TECH was founded in 1939 in

Johnson Johnson Vision aims to become a leading contact lens brand in the digital era by adopting IT—18 Dec 18

Johnson & Johnson Vision, the importer of ACUVUE contact lens, continues in becoming a leading contact lens brand in the digital era by adopting a new social media touch point to attract digital consumer. Recently, the brand has introduced the ACUVUE

Driven by Quality: GAC Motor Deploys Solid Foundation for its Internationalization General—17 Dec 18

GAC Motor, China's fastest growing automaker, has delivered its 2018 quality report, highlighting the brand's successful achievements as it carries out its quality-oriented strategy to drive growth in global markets. For six years in a row, GAC Motor

Stiebel Eltron is one of the best and strongest brands in Germany Superbrand Award General—13 Dec 18

For the fifth time in a row, the company Stiebel Eltron was chosen a "Superbrand". "The repeated award is a great feedback for the brand, which we are very proud of," explains Director Group Marketing Communication Claus Kroll-Schlueter. In addition to

Pullman Wellness Boot Camp with Sarah Hoey at Pullman Bangkok King General—26 Nov 18

Developed in collaboration with Sarah Hoey, Wellness Coach for the brand since 2014, the Pullman Wellness program has been designed for travellers to maintain a healthy lifestyle during their stay. A personal coach, fitness model and certified

30% discounts for festive season honeymooners offered by Beyond Resorts in Southern Lifestyle—22 Nov 18

Beyond Resorts, the brand operated by South Thailand based Kata Group Resorts, are offering 30 percent discounts to honeymooners and couples on a romantic break during the Christmas and New Year periods. The discounts apply when booking the hotel direct

Zoomlion to Reveal Designs for the Future at bauma China 2018 with 4.0 Intelligent General—21 Nov 18

Zoomlion Heavy Industry Science & Technology Co., Ltd. (Zoomlion), China's top construction machinery manufacturer, will exhibit a comprehensive lineup of the brand's Generation 4.0 smart products at bauma China 2018, which will open on November 27

MR.D.I.Y. wins 2018 World Branding Awards General—20 Nov 18

(In the picture): Andy Chin, Head of Marketing of MR.DIY.(left) receiving the "Brand of the Year" Award from Richard Rowles, the chairman of the World Branding Forum. The prestigious World Branding Awards, the ultimate global brand recognition accolade,

Pullman HOTELS RESORTS CONFIRM ITS COMMITMENT TO WELLBEING WITH BOOTCAMP Lifestyle—19 Nov 18

The upper upscale brand continues to expand its Pullman Wellness program with Bootcamp, allowing travelers to maintain a healthy lifestyle during their stay. This initiative has been developed in collaboration with the brand's Wellness Coach, Sarah

Honor#s Singles# Day Sales Record Seals its Global Success, Bucks Trend Amid Global IT—14 Nov 18

Honor, the young, innovative and trendsetting smartphone e-brand for digital natives, announced today the brand was the top Singles' Day performer in terms of sales volume and revenue under the Smartphone category on both Tmall.com and JD.com, the two

M-150 proudly receives a Brand of the Year award at the World Branding Award 2018 event for the Events—12 Nov 18

Osotspa Public Company Limited, led by Ms. Suthipa Panyamahasup, Chief Marketing Officer, and Mr. Sarun Ladawon, Head of M-150 Brand Building, received the "Brand of the Year" award for M-150 at the World Branding Award 2018 event. M-150 was the only

Twitch Reinforces Commitment to Community during TwitchCon 2018 Keynote IT—02 Nov 18

Twitch, the leading service and community for multiplayer entertainment, kicked off its annual TwitchCon event in San Jose, CA this morning. During the keynote, CEO Emmett Shear emphasized the brand's focus on supporting streamers and announced new tools

Moevenpick Hotels Resorts unveils seven dishes to celebrate the brands 70 years of culinary General—30 Mar 18

Menu favourites have been reimagined to mark the Moevenpick Group's 70th anniversary, paying tribute to the company's founding principle – doing ordinary things in an extraordinary way Moevenpick Hotels & Resorts is kick-starting 2018 with a

KIX Premieres New Reality Series Extreme Ends Featuring Gun Ratchanon Starting October Entertainment—17 Oct 18

Most people travel for leisure, picking the best spots for shopping or lounging on a beach but some people want more action. This October, action entertainment channel KIX premieres the brand new reality series Extreme Ends, to give audiences a glimpse

Thann Announces Opening of Thann Flagship Store in Chiang Mai General—11 Oct 18

Thann, the most internationally renowned and innovative Thai beauty brand announces the launch of the brand's 92nd retail store worldwide, with the opening of its newest flagship concept store in Chiang Mai, a significant milestone for Thann. Situated

Mitsubishi Motors Thailand Ranks Second in J.D. Power Customer Service Index Automotive—11 Oct 18

Comprehensive customer service improvement initiatives have earned Mitsubishi Motors Thailand the second place in the prestigious 2018 Thailand Customer Service Index (CSI) StudySM by J.D. Power. The brand's service satisfaction ranking has continued to

Brand Stars Selection Committee announces #2018 The Representative Brand of General—08 Oct 18

The Brand Stars Selection Committee has announced the top representative Korea-Wave brands of 2018. The top brands were simultaneously announced across major media channels in China and other Asian countries to connect consumers with high quality Korean

Movenpick Hotels Resorts unveils a global menu of seven savoury dishes with a touch of the finest General—02 Oct 18

Movenpick Hotels & Resorts, an upscale brand within the AccorHotels Group, is celebrating Swiss cuisine and the culinary versatility of chocolate with a new global menu of savoury dishes featuring a sweet twist. The brand's talented 'food artisans'

HARD ROCK CAFE PATTAYA SHINES THE SPOTLIGHT ON NEW LIMITED-TIME FALL OFFERINGS INFUSED WITH General—26 Sep 18

Hard Rock Cafe Pattaya is taking center stage as the brand rolls out its new limited-time menu that will be sure to rock any appetite. Beginning September 6, Hard Rock will serve up fresh and flavorful dishes from the Bourbon Baby Back Ribs to the

Skulleton Watches at THOMAS SABO: The International Premium Brand Introduces Automatic General—26 Sep 18

THOMAS SABO, for the first time, presents a new collection of automatic watches, expressively designed in an iconic fashion, true to the brand's history of design. The five unisex models with the distinctive name 'Rebel Automatic Skulleton' - a notable

THE BRAND NEW EDITION OF BEYOND BEAUTY ASEAN BANGKOK IS LAUNCHED TODAY General—20 Sep 18

The fifth edition of the largest beauty trade show in Southeast Asia, Beyond Beauty ASEAN Bangkok ("BBAB"), opens today at Hall 5-8 at IMPACT Exhibition and Convention Center. The growth and development of this beauty trade illustrates the vitality of

CIROC X Moschino Launch Their Collaboration at Milan Fashion Week - A Meeting of Fashion#s Most General—20 Sep 18

- CIROC luxury Vodka launches a new collaboration with Italian fashion house Moschino at Milan Fashion Week. - Uniting the brands' cheeky take on luxury, the campaign kicked off today with a traffic-stopping moment as creative director Jeremy Scott was

Car4Cash Unveils Its Revamped Brand Role Go Forward with Car4Cash To Target Gen-Y Entrepreneur Stcoks—05 Sep 18

Car4Cash, a leader in the automotive refinance market, takes on a new brand role of an alternative funding source with support programs that help open up new opportunities for car owners. Introducing the concept "Go Forward with Car4Cash", the brand aims