'Fanta', a favorite beverage brand among Gen Z, made by the Coca-Cola system in Thailand—ThaiNamthip Corporation PLC, HaadThip PLC, and Coca-Cola (Thailand) Ltd.— kicks off the year with an electrifying wave of fizz. Reuniting with BUS because of you i shine, the brand launches 12 exclusive collectible pack designs featuring all 12 members under the campaign concept, "Nothing's better than this".
Each limited edition pack pairs a BUS because of you i shine member with one of Fanta's signature popular flavors—Strawberry, Orange, Fruit Punch, Grape Pop, and Lychee—transforming every bottle into a must-have collectible. When your favorite flavor meets your favorite member, the fun simply hits different.
Building on the excitement even further, 'Fanta' also introduces a new 10-Baht pack—bringing fizzy enjoyment within even easier reach—alongside the launch of the all-new 'Fanta' Pineapple. With its vibrant tropical aroma and refreshingly sweet-and-tangy profile, Pineapple delivers an extra splash of zest, perfectly timed for summer. Together, these launches amplify 'Fanta's' bold personality—infusing everyday moments with color, creativity, and unapologetic fun.
Han Thwe Phyo, Senior Director of Marketing for Coca-Cola in Thailand and Laos, said:
"'Fanta,' as the leader in the flavored carbonated soft drink market, continues to create fresh and meaningful experiences for consumers. Through the concept 'Nothing's better than this', we bring together what Gen Z loves most—their favorite idols and their favorite flavors. Featuring all 12 BUS because of you i shine members on our collectible packaging allows 'Fanta' to connect artists with everyday consumption moments in an authentic way. At the same time, the new 10-Baht pack increases accessibility, while 'Fanta' Pineapple adds a refreshing new twist for summer—delivering bold, fizzy fun in every sip."
Available nationwide across multiple channels, the 'Fanta' x BUS because of you i shine collectible series invites fans to complete all 12 designs. More than just a drink, each bottle becomes an expression of Gen Z identity, passion, and self-expression—strengthening 'Fanta's' deep connection with youth culture.
Beyond collectability, the new 10-Baht PET bottle offers everyday value—ideal for school breaks, quick refreshment moments, or sharing fizzy fun anytime, anywhere. Meanwhile, 'Fanta' Pineapple brings a bright burst of tropical freshness to summer adventures.
To mark the launch, 'Fanta' invites fans to join the "Buy-Complete-Fin" mission. Purchase 25 bottles of 'Fanta' at 7-Eleven and 7-Eleven Delivery between February 24 - March 23, 2026, submit the receipt and campaign answer via Facebook Inbox: Fanta Thailand, and stand a chance to win one of 60 exclusive Greeting VDO Clips from your favorite BUS because of you i shine member. Fans can also win BUS because of you i shine The Sophomore Cards and limited-edition Fanta x BUS acrylic standees—over 700 prizes in total. Winners will be announced on April 3, 2026 via Facebook: Fanta Thailand. *Terms and conditions apply.
The collectible packs are available in 330ml, 450ml and 500ml PET bottles. The new 10-Baht pack comes in a 245ml PET bottle. The new 'Fanta' Pineapple is available in 330ml, 500ml, 1L PET bottles and 325ml cans at convenience stores, supermarkets, major department stores nationwide, and via leading e-commerce platforms. For updates, follow Fanta Thailand on Facebook.