JLL (NYSE: JLL) announced that it has maintained its #1 position in Thailand's investment advisory sector for the fifth consecutive year, according to MSCI Real Assets, reinforcing its sustained market leadership and strong track record in delivering outcomes for institutional and private capital. According to MSCI Real Assets, JLL ranked #1 in Thailand based on sell-side transaction volume in 2025. The firm has consistently held the top position over the past five years, underscoring its sustained market leadership and continued client confidence.
Thailand's investment market in 2025 has been shaped by more selective capital deployment, with investors prioritising well-located, income-generating assets and opportunities in logistics, mixed-use developments, and repositioning strategies. While overall transaction activity remains measured, high-quality assets in core locations continue to attract both domestic and cross-border capital. This environment has favoured advisors with strong local market knowledge, access to cross-border capital, and the ability to structure transactions in a more selective investment climate — factors that have supported JLL's continued market leadership in Thailand.
"Maintaining our #1 position in Thailand for five consecutive years reflects the depth of relationships we have built with investors and asset owners, as well as our ability to consistently deliver results across market cycles. We are deeply grateful to our clients for their continued trust and partnership, which has been instrumental in enabling us to achieve this milestone," said Krit Pimhataivoot, Country Head & Head of Capital Markets, JLL Thailand. "Thailand's investment landscape continues to evolve. Investors are becoming more disciplined in how they assess opportunities, with greater focus on asset fundamentals, location, and long-term income stability. Our role is to help clients navigate this complexity with data-driven insights, strong execution, and access to both domestic and international capital."
Across emerging Southeast Asia, JLL recorded a 50.5% combined market share across Vietnam, Indonesia, the Philippines, Thailand, and Malaysia. The firm ranked #1 in four of the five markets, including Thailand, the Philippines, Indonesia, and Vietnam, underscoring its regional strength in capital markets advisory.
JLL's Capital Markets team facilitated US$703.4 million in sell-side cross-border transactions across these five high-growth markets during 2025, connecting global investors with high-quality opportunities across logistics, residential, office, and mixed-use developments.
JLL Thailand's performance has been supported by its integrated data-driven platform, combining local market expertise with regional connectivity and global investor relationships. The firm continues to play a key role in facilitating cross-border capital flows, advising both domestic and international clients on strategic transactions in an increasingly complex market environment.
